Creating quality and informative content positions your brand as an expert source of information in the industry. Content marketing is a long-term strategy, and when done right, it can generate…
It’s the most wonderful time of the year! Merry Christmas from the DPOM team. We hope that 2021 is a better year for us all, and with that being said,…
Instagram was once a way to share your favourite photos, but it's now one of the best online marketing tools in the world. So many businesses are now getting noticed…
Online marketing, also known as ‘digital marketing’, is a great way of promoting your products and/or services. Many companies have been left struggling and in need of help when it…
As many of us agree, Christmas can’t come soon enough this year! Over the past 11 months, we’ve seen a year unlike any other. Businesses have had to change the…
Social media is regarded by many as the ultimate marketing tool. And, while this can very well be the case if used effectively, it requires a great amount of careful…
This year has been tough. It has changed business operations as well as the buying habits of customers. Therefore, marketers will have to adjust their strategies to fit the new…
Influencer marketing has been referred to as the future of marketing, and we can see why. This industry is rapidly growing, with more prominent brands utilising influencers to market their…
At the time of writing this blog, Christmas is only 92 days away. I might be getting a bit ahead of myself, but if we’ve learnt anything this year, it’s…
Your Google ad copy is the first thing that your target audience sees when searching for your keywords. It is the first link between you and them and therefore they…