Twitter rebrands as a news network

By | May 20th, 2016|Branding, General, News, Social Media|

In the wake of falling share prices and poor market performance compared to other social media outlets, Twitter appears to be rebranding themselves as a news network rather than a social network. […]

LinkedIn makes it easier to do business online

By | May 20th, 2016|Content Marketing, Search Engine Optimisation, Social Media|

LinkedIn is already one of the best forms of social media for improving your business, with the ability to find and engage with new customers and sell your services and products online. However, a new service launched by the site will make this even easier and it is quickly becoming a popular feature amongst business users. […]

Boost your social media efforts with 6 months free management from DP Online Marketing!

By | May 16th, 2016|Branding, Facebook, Fun, General, Social Media, Social Media Ads|

With the average Brit spending 2 hours and 51 minutes on social media every day, there has never been a better time for companies to capitalise on [...]

LinkedIn’s ad revenue tops $154.1 million

By | May 11th, 2016|Branding, Pay Per Click, Social Media, Social Media Ads|

LinkedIn has become the website of choice for professionals all over the world and it continues to grow in strength. As a result, LinkedIn has been reviewing the way that it places advertising on the site, in order to increase both traffic and revenue. […]

UK ad spending reaches its highest rate since 2010

By | May 6th, 2016|Content Marketing, Google, Pay Per Click, Search Engine Optimisation|

Last year, UK advertising spending reached its highest rate in five years, according to AA/Warc, a trusted source of UK ad spend data. This indicates that businesses are still confident about advertising’s ability to reach consumers. It also suggests that cautiousness over ad spend, caused by the recession, may finally be waning. […]

Will Facebook’s new Messenger change the face of its advertising?

By | April 27th, 2016|Facebook, General, Google, Pay Per Click, Social Media, Social Media Ads|

Every month, an extraordinary 900 million people use Facebook Messenger to connect with friends, family, and businesses. But for the past 12 months, Facebook has been working diligently behind-the-scenes to improve the Messenger user experience. And this month we’ve seen the result, with the launch of the new Messenger Platform (Beta), now complete with bots and a Send/Receive API. But what does this mean for Facebook advertising? […]

3 things you need to know about the F8 summit

By | April 18th, 2016|Social Media|

Facebook hosted its annual F8 summit last week in San Francisco. This two day developer conference was accessible to millions of people across the globe [...]

Facebook unveils plans at F8 conference which could transform digital marketing

By | April 18th, 2016|Social Media|

Facebook held their annual F8 conference this week on 12th and 13th April, and unveiled new tools and updates they are in the process of [...]

Google Photos; albums for the digital era

By | April 15th, 2016|General, Google, News|

The digitisation of photography is a double edged sword. On one hand, the fact that almost all of us are carrying a camera around at [...]

Facebook scraps 20% text overlay limit for ad images

By | April 11th, 2016|Pay Per Click, Social Media|

Those who are familiar with advertising on Facebook will be aware of the rule that any images accompanying adverts or boosted posts must not have [...]

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