5 ways to handle bad online reviews
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5 ways to handle bad online reviews

  • Post category:BlogBranding
  • Reading time:3 mins read

Online presence is important for almost every business and connecting with customers is essential. Customers can now leave feedback and reviews on your products and services through many platforms and collecting positive reviews is very valuable, especially for small businesses, as they act as genuine testimonials.  (more…)

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Why Should You Care About Social Media Engagement?
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Why Should You Care About Social Media Engagement?

Many people view social media a noise and brands screaming their name trying to build a presence. The thought of managing your social media can be daunting for some as there’s simply too much that goes into making a success of it with consistently posting content to the right audience.

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Is de-branding the key to Branding Success?
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Is de-branding the key to Branding Success?

The world is changing, and marketing is no different! We know that large companies are developing more and more innovative ways to catch our attention. So when it comes to branding your business, can de-branding be the key? (more…)

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5 Tips to prevent Social Self-Destruction!
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5 Tips to prevent Social Self-Destruction!

It is well known that Social Media is deeply ingrained in our day to day lives, but it is also important to understand the core principles of Social Media and by not following them what it could result in.

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How to sleigh this Christmas with Social Media?
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How to sleigh this Christmas with Social Media?

Year on year consumers do more and more of their holiday shopping online, as 59% of holiday shoppers intend to shop differently this year it is critical that your Social Media is on point. The timing of your Social activities is crucial, and your seasonal marketing plan should be in full swing. (more…)

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Think Snapchat is not for Business? Think again as bold new advertising plans are released!
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Think Snapchat is not for Business? Think again as bold new advertising plans are released!

Snapchat is set to shake up its advertising options and provide a whole new raft of possibilities for potential clients.

The new series of advert targeting options the popular photo platform is launching are more advanced than its previous offers, suggesting that the company is trying to up the ante to compete in the increasingly competitive social media market.
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Pokémon Go: the phenomenon that’s bigger than social media
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Pokémon Go: the phenomenon that’s bigger than social media

Have you noticed a rise in people walking around transfixed to their phone screen within the last week, bursting out random cries of “Yes, Pikachu!” or declaring that they’ve “gotta catch ’em all”? It’s got something to do with the latest social media phenomenon to sweep the world: Pokémon Go. (more…)

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Facebook ditches photo syncing feature for Moments App
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Facebook ditches photo syncing feature for Moments App

Facebook has finally overrun the use of their photo syncing feature for an application dubbed Moments. Facebook has already circulated the message to its users to promote the new application. The photo syncing feature was available to ipad, iPhone, and Android users. The Moments app to be launched is interesting, as it is set to bring on board competition to its equals.  (more…)

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4 new Pinterest features will help retailers boost online sales
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4 new Pinterest features will help retailers boost online sales

Pinterest has developed four new features that will appeal to online retailers and enable them to boost their web presence, hopefully leading to a growth in sales. The social media platform aims to bring retailers together, making it quicker for customers to find and buy the items they want. (more…)

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What will Instagram Insights bring to the platform?
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What will Instagram Insights bring to the platform?

Anyone managing a business profile on Instagram has probably sought a detailed business analytics tool offering statistics on follower growth charts, most engaged users, the best time to post, follower/unfollower tracking and more. Businesses and brands who use social media platforms rely on statistics to improve engagement, and this information is all key to understanding what content should be posted and when.

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