December 4, 2020

How basic SEO can help your business

Online marketing, also known as ‘digital marketing’, is a great way of promoting your products and/or services. Many companies have been left struggling and in need of help when it comes to marketing and widening their audience. It can be difficult and very daunting when it comes to starting out but, with the right strategies and tips, anything is possible! […]
November 12, 2020

Small Business 101: Marketing Trends to consider during Black Friday, Cyber Monday & Christmas

As many of us agree, Christmas can’t come soon enough this year! Over the past 11 months, we’ve seen a year unlike any other. Businesses have had to change the way they operate and market, and customers have changed the way that they engage and shop. So with this in mind, how can you be prepared for Black Friday, Cyber […]
October 30, 2020

2021 digital marketing trends

This year has been tough. It has changed business operations as well as the buying habits of customers. Therefore, marketers will have to adjust their strategies to fit the new normal. Here are some 2021 marketing predictions that you should look out for.   2020 content Unfortunately, we will not be leaving the effects of this year in 2020. The […]
September 25, 2020

Your Guide To Seasonal Content On Social Media

At the time of writing this blog, Christmas is only 92 days away. I might be getting a bit ahead of myself, but if we’ve learnt anything this year, it’s that it is always better to be prepared! As we prepare for the upcoming festivities of Halloween, Thanksgiving and Christmas here at DPOM, we thought it would be a great […]
September 4, 2020

Why is your Website the Backbone of your Online Success?

Here at DPOM, we mainly talk about different ways to market your business, sell your products and raise your awareness. But, today we wanted to dive deeper into the profound impact that your website or landing page has a consumers actions. It’s no secret that the design and usability of a site affects a customers decision-making process. Most customers are […]
August 10, 2020

Online Marketing: Which Path Should Your Business Take?

The simple answer to this question is that your business should be utilising all forms of digital marketing to achieve a coherent strategy and cover all basis. However, for new and smaller businesses, you may not have the budget to branch out to all forms of marketing just yet. With this in mind, I have created a simple guide to […]
March 18, 2020

COVID-19: Business as usual at DPOM!

As a digital-first company, a large number of our team have been remote working for some years and as of today, ALL DPOM staff are now working remotely. For us, everything continues as normal: You can still contact us in the same way: Call us, email us and as usual, our meetings are via virtual meetings. We do not expect […]
March 13, 2020

5 Ways to Get More Visibility for Your Local Business

Being locally visible online is essential. If you don’t appear online, it is likely that your potential customers won’t find your website, resulting in a lower level of traffic and business for your company. An online survey conducted in 2018 says that at least 53% of online users require services or products that are local to them each month and […]
October 21, 2019

Our Top Tips For Creating Effective Halloween Campaigns

Halloween is just around the corner and this means it is time to get your Halloween campaigns underway. Brands are looking at ways in which they can tap into the Halloween conversation online and maximise their exposure whilst latching onto trending hashtags and driving traffic to their websites. 
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