Our Top Tips For Creating Effective Halloween Campaigns

Halloween is just around the corner and this means it is time to get your Halloween campaigns underway. Brands are looking at ways in which they can tap into the Halloween conversation online and maximise their exposure whilst latching onto trending hashtags and driving traffic to their websites. 

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Outsourcing Your Businesses Online Marketing: More Than Just A Strategy
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Outsourcing Your Businesses Online Marketing: More Than Just A Strategy

Did you know that 62% of companies outsource their content marketing? Whether you’re a start-up business or an established company that’s been running for decades, outsourcing your Online Marketing can be daunting. Without a team spearheading your digital strategy, businesses can fall behind and stay on the traditional marketing bandwagon. So why should your business decide to step into the future and contact a Google Premier Partner like ourselves? Continue reading to find out… (more…)

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B2B: Preparing for the Summer Slowdown
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B2B: Preparing for the Summer Slowdown

 

If you operate in the B2B arena, you’ll know that throughout the year there are spells where business slows, you know it’s coming, it happens every year without fail. (more…)

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Essential techniques for B2B social media marketing success
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Essential techniques for B2B social media marketing success

Social media has proven to be extremely effective for B2B brands, and customers expect to not only find familiar brands on popular social platforms but to research new ones there too.

Here are a few ways to maximise your social media presence as a B2B brand.  (more…)

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How to Make Your Blog Images Perform Better on Social Media

The importance of a relevant, crystal clear image to head a piece of content is massive. So much so, that marketers have taken the use of images to the next level in creativity, quality and the use of different formats and publishing platforms.  (more…)

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Why you should never buy followers
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Why you should never buy followers

Trying to increase your organic reach? Has your social media strategy hit a dead end? There are a few ways to overcome these obstacles. The first, if you have the patience and presence of mind, seek help from online marketing experts to devise a fresh and effective Social Media Strategy. Otherwise, you can buy followers on Facebook, Twitter or Instagram respectively, and lose valuable engagement with current followers. I will explain the various disadvantages of buying followers below.  (more…)

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Is Analytics the answer to your creative block?
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Is Analytics the answer to your creative block?

We’ve all come to learn that online marketing is centred around customer experience, so it is no surprise that having an actively engaged online presence determines a brand’s success. With this considered it is more important than ever to develop dynamic and personalised digital interactions. (more…)

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4 Ways Social Media will Supercharge your SEO
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4 Ways Social Media will Supercharge your SEO

The SEO world is built up of 3 main components SEO, content marketing and social media. Content marketing is about generating relevant and engaging content to inform and entertain your audience, whereas social media is about promoting the content, and SEO is about making sure the technical ABC’s are done to ensure search engines can find your content.

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