General

/General

The Importance of a Great Landing Page

By | November 16th, 2016|Design, General, Google, Google AdWords, Pay Per Click|

The quality of your landing page is extremely important; it can be crucial to the success of your business. In an ideal world, people will be lead to your website and convert every time. However, this is not always the case.  […]

Does Facebook’s Social Domination include taking down Linkedin?

By | November 14th, 2016|Facebook, General, LinkedIn, News, Social Media, Social Media Ads|

It is well known that Facebook is in search of Social domination, but does this mean taking down Linkedin? Well, Facebook has introduced a new tab to their business pages which are labelled “Jobs”, giving businesses the ability to advertise their positions directly on their page just like LinkedIn. […]

Sombreros, Chainsaws and Zombies descended on DPOM this horrifying Halloween!

By | November 7th, 2016|DPOM News, General, News|

It was a ghostly Monday for the DPOM Team last week as all members went the extra mile to look super scary this Halloween. Our [...]

DPOM Relocation!

By | November 3rd, 2016|DPOM News, General|

Last week has been a very exciting one for the DPOM family – due to company growth; we have upsized to a spacious, three-story building. [...]

How Argos’s use of Social Media is developing their brand?

By | November 1st, 2016|Branding, Facebook, General, Instagram, LinkedIn, Social Media, Social Media Ads, Twitter|

Argos has been a well-established household name for years now, but their use of Social Media is changing the way we shop with them. We are now living in the age where we want to take to Social Media to declare our experiences and customer service is no exception. […]

How Do Negative Keywords Improve Your Campaign?

By | October 26th, 2016|General, Google, Google AdWords, Pay Per Click|

The evolution of digital marketing has developed rapidly over the years. Throughout growth in the industry, there is one thing that can be said for [...]

Have you seen the two big changes at Facebook?

By | October 26th, 2016|Facebook, General, News, Social Media, Social Media Ads|

Some big changes are happening at Facebook, all with a view of making the platform friendlier to businesses. […]

WordPress hands users a brand new set of SEO tools

By | October 24th, 2016|Content Marketing, General, Google, Search Engine Optimisation|

Businesses previously forced to rely on the use of third party plugins will no doubt be rejoicing at the news that WordPress have released a number of SEO tools for their platform. Users eager to improve their website’s page rankings in Google, Bing and other search engines can now do so more easily through WordPress, rather than having to download the likes of Yoast. […]

How people are using Twitter to find your business

By | October 19th, 2016|General, Social Media, Social Media Ads, Twitter|

Twitter has over 313 million active users, so it is no surprise to learn that when people want to find your business, they are going to take to Twitter first. But why is this? People Tweet about their likes / dislikes, how they spend their time, what they are reading, where they are, etc. So people are looking to get to know your business and find out what other people think. […]

Facebook launches vertical video to advertisers

By | October 18th, 2016|Facebook, General, News, Social Media|

Advertisers can now use vertical video ads to target people’s news feeds in a recent move by Facebook. Facebook’s in-house tests reveal that people were more likely to watch a vertical video for longer and with sound when they appear vertically in their news feed. […]

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