Google Analytics

/Google Analytics

Is Analytics the answer to your creative block?

By | January 23rd, 2017|Content Marketing, Creative, Facebook, General, Google Analytics, Instagram, LinkedIn, Social Media, Social Media Ads, Twitter|

We’ve all come to learn that online marketing is centred around customer experience, so it is no surprise that having an actively engaged online presence determines a brand’s success. With this considered it is more important than ever to develop dynamic and personalised digital interactions. […]

The game of cat and mouse continues for Facebook and AdBlock Plus

By | September 5th, 2016|Facebook, Google, Google AdWords, Google Analytics, Pay Per Click|

Another day, another development in the ongoing feud between Facebook and AdBlock Plus, one of the leading ad-blocking companies. […]

Google celebrates My Account’s birthday

By | June 20th, 2016|General, Google AdWords, Google Analytics, Search Engine Optimisation|

Google recently heralded the first birthday of its My Account feature, which provides account holders with settings for many aspects of activity on the platform, including Gmail and Google Plus. […]

There Was A Big Algorithm Update Last Weekend (But It Wasn’t Penguin)

By | January 14th, 2016|E-Commerce, General, Google, Google Analytics, Google Penalty, Google Webmaster Tools, News|

  So it’s official: If you’ve seen some big fluctuations in traffic and positions over the past week then you can blame Google’s core algorithm [...]

Google’s Top Trends From the UK in 2015

By | December 17th, 2015|Content Marketing, DPOM News, General, Google, Google Analytics|

  It’s that time of the year when Google releases its top trends of the year and 2015 makes me feel… old. Mostly because I [...]

Mysterious “Phantom 3” Google Algorithm Update

By | December 3rd, 2015|Google, Google Analytics, Google Penalty, Google Webmaster Tools, News, Search Engine Optimisation|

The SEO world is always awash with theories and hunches about Google algorithm updates, the dates they are to take place and sometimes the dates that [...]

Digital, TV, Radio or Print: Where are you spending your marketing budget?

By | December 1st, 2015|General, Google AdWords, Google Analytics, Pay Per Click, Search Engine Optimisation|

We spend more time consuming digital content over TV, Radio and Print. This is an absolute fact, yet we often see Advertising investments weighted more [...]

Your Website Gets Traffic But Is Not Making You Money: Here’s How You Fix That.

By | November 26th, 2015|Content Marketing, E-Commerce, Google, Google AdWords, Google Analytics, Google Penalty, Pay Per Click, Search Engine Optimisation|

  Most website business owners thought in the early days that simply owning a website would instantly bring more sales and enquiries. This inevitably ends [...]

Google Penguin Update 2015: Are You Ready?

By | November 19th, 2015|Branding, Content Marketing, E-Commerce, Google, Google Analytics, Google Penalty, Google Webmaster Tools, Search Engine Optimisation|

  Google Penguin, you should have heard of it by now, it’s kind of a big deal. It’s the algorithm responsible for links and it [...]

How do I Measure SEO Results? It’s not rankings!

By | October 13th, 2015|Content Marketing, Google Analytics, Google Webmaster Tools, Search Engine Optimisation|

It’s not rankings? Sounds ridiculous doesn’t it? After all, it’s completely logical to assume that the higher you rank for your “key terms” the more [...]

Load More Posts