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Google Updates IF Functions For Adwords

By | February 13th, 2017|General, Google, Google AdWords|

Google has announced on its Google+ that they have made some changes to the IF functions for ad customizations. After 15 years of the trustee standard text ad format, Google has decided to roll out the ability to customise ads in much the same way as ad customizers but with the need for a feed. […]

Having a new website? Did you remember SEO?

By | February 6th, 2017|General, Google, Search Engine Optimisation|

So you feel it is time for a new website, maybe updating its functionality, visual appearance or just a content update. For whatever reason you’re working on your website, it is important that before you send it live you perform an SEO audit! Performing an SEO audit will allow you to identify pitfalls prior to launch, giving you the heads up on fixing any errors. […]

4 Ways Social Media will Supercharge your SEO

By | January 16th, 2017|Content Marketing, Facebook, General, Google, Instagram, LinkedIn, Search Engine Optimisation, Social Media, Twitter|

The SEO world is built up of 3 main components SEO, content marketing and social media. Content marketing is about generating relevant and engaging content to inform and entertain your audience, whereas social media is about promoting the content, and SEO is about making sure the technical ABC’s are done to ensure search engines can find your content. […]

How To Manage Your Social Media? In-house Or Agency?

By | January 9th, 2017|Facebook, General, Google, Instagram, LinkedIn, Social Media, Social Media Ads, Twitter|

The use of Social Media for a business is becoming more and more important as we now live an age where cars can read our latest Tweets! But the more pressing question everyone considers is whether or not to outsource it to an agency or keep it in-house? […]

Surviving the Festive Period With AdWords

By | December 15th, 2016|E-Commerce, General, Google, Google AdWords, Pay Per Click|

The Christmas season can be very confusing for advertisers, but it is important to remain cool, calm and collected – it will be over soon! Each industry will be influenced in different ways and have their own individual issue as the season approaches, but for everybody, being prepared is essential. […]

5 Tips to prevent Social Self-Destruction!

By | November 28th, 2016|Branding, Content Marketing, Facebook, General, Google, Instagram, LinkedIn, Social Media, Social Media Ads|

It is well known that Social Media is deeply ingrained in our day to day lives, but it is also important to understand the core principles of Social Media and by not following them what it could result in. […]

The Importance of a Great Landing Page

By | November 16th, 2016|Design, General, Google, Google AdWords, Pay Per Click|

The quality of your landing page is extremely important; it can be crucial to the success of your business. In an ideal world, people will be lead to your website and convert every time. However, this is not always the case.  […]

How Do Negative Keywords Improve Your Campaign?

By | October 26th, 2016|General, Google, Google AdWords, Pay Per Click|

The evolution of digital marketing has developed rapidly over the years. Throughout growth in the industry, there is one thing that can be said for [...]

WordPress hands users a brand new set of SEO tools

By | October 24th, 2016|Content Marketing, General, Google, Search Engine Optimisation|

Businesses previously forced to rely on the use of third party plugins will no doubt be rejoicing at the news that WordPress have released a number of SEO tools for their platform. Users eager to improve their website’s page rankings in Google, Bing and other search engines can now do so more easily through WordPress, rather than having to download the likes of Yoast. […]

The Google Pixel Phone

By | October 13th, 2016|General, Google, News|

  So it’s official, the search giant has unveiled a new era of handsets! There have been many mysteries about the release of Google’s own-brand [...]

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