September 4, 2020

Why is your Website the Backbone of your Online Success?

Here at DPOM, we mainly talk about different ways to market your business, sell your products and raise your awareness. But, today we wanted to dive deeper into the profound impact that your website or landing page has a consumers actions. It’s no secret that the design and usability of a site affects a customers decision-making process. Most customers are […]
August 10, 2020

Online Marketing: Which Path Should Your Business Take?

The simple answer to this question is that your business should be utilising all forms of digital marketing to achieve a coherent strategy and cover all basis. However, for new and smaller businesses, you may not have the budget to branch out to all forms of marketing just yet. With this in mind, I have created a simple guide to […]
July 24, 2020

What’s new to Facebook? Shops, Facebook Watch and Image Presentation

As one of the longest-running, most popular social networks, it’s no surprise that Facebook is always thinking of new ways to keep people connected and to drive business.  Here are some of the new updates that have been in focus over the last few weeks.     Facebook and Instagram Shops While this is not a new feature for many, […]
July 3, 2020

A simple guide to LinkedIn Advertising

When you think about Marketing and Social Media Advertising, LinkedIn may be a platform that skips your mind. Often when you start to look into Social Media Advertising, the giant that is Facebook will be your go-to. However, for many businesses, LinkedIn is where you should be investing your money.    What types of businesses should invest in LinkedIn Advertising […]
June 3, 2020

Influencer Marketing: Changing The Way You Market Your Company

The world is changing, and so is the way that businesses market their products. I am sure that you’ve heard the term “Influencer Marketing” once or twice by now and I expect that you’ll be hearing it more and more as we move into the future. While Influencer Marketing is not new to marketers, many businesses are not familiar with […]
April 1, 2020

How are you going to build your Business back up Post Coronavirus?

Make no mistake, we are at war! We are fighting an invisible enemy that can and does strike at any time. The only way to beat it is to follow the guidelines and starve it out because we will win this battle of attrition.   When Will Your Business Recover? That’s all very well but what are your plans for […]
March 19, 2020

COVID-19: Facebook to Offer Cash Grants for Small Businesses

  
Facebook has announced up to $100M in cash grants and ad credits across 30 countries to help offset the effects of COVID-19 (Coronavirus). The announcement this week states that up to 30,000 small businesses in 30 countries will be eligible for the grant to help with rent, staffing, operational and marketing costs. 

Applications will be open soon and for […]
March 18, 2020

COVID-19: Business as usual at DPOM!

As a digital-first company, a large number of our team have been remote working for some years and as of today, ALL DPOM staff are now working remotely. For us, everything continues as normal: You can still contact us in the same way: Call us, email us and as usual, our meetings are via virtual meetings. We do not expect […]
March 13, 2020

5 Ways to Get More Visibility for Your Local Business

Being locally visible online is essential. If you don’t appear online, it is likely that your potential customers won’t find your website, resulting in a lower level of traffic and business for your company. An online survey conducted in 2018 says that at least 53% of online users require services or products that are local to them each month and […]
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