Our e-mail marketing service helps our customers deliver the right message at the right time directly to a users mailbox. E-mail marketing is a great way to draw attention to specific products, offers or reinforce your brand throughout all stages of the customer journey
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We help grow your e-mail marketing lists and segment members to send targeted messages.
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Why Use E-Mail Marketing?
Keeping in touch with existing or new customers is essential to ensuring your brand is visible when that person has a need to buy your product or service. For example, if you sell a product that tends to have a usable life of 3 months, a well-timed email reminding them to purchase again can have a significantly positive effect on sales.
In the past, you would’ve sent them a promotional leaflet in the post which not only takes more time but also carries a much higher cost. E-mail marketing, however, can promote the same message and not only offer measurable results but also allow you to build relationships with your customers and engage them so you’re always fresh in their minds.
The Average ROI for email marketing in the UK is £70 for every £1 Spent
81% of online shoppers who receive emails based on their shopping habits are more likely to purchase.
77% of ROI comes from segmented, targeted, and triggered campaigns.
There are many great ways to take advantage of e-mail marketing including the following examples:
Shopping cart abandoners: Email potential customers who start your checkout process but then don’t complete it.
Existing customers: Target existing customers with offers for new products and services (upselling)
Retain customers: Keep in touch with customers with regular and interesting communication to help build loyalty