Mobile Pay Per Click

Why Consider Mobile?

There are now more mobile searches  than desktop on Google, and if your PPC campaign isn’t designed to satisfy mobile searches, you’re in real danger of falling behind expecially when considering the following stats:

  • 74% of UK consumers have a smartphone
  • 40% of UK online sales take place on a smartphone or tablet
  • 67% of mobile users are more likely to buy a site’s product or service when they visit
  • a mobile-friendly site
  • 40% of consumers will turn to a competitor’s site if yours is not mobile-optimised.
  • 65% of decisions start on mobile and end somewhere else
  • 94% of smartphone users looked for local stores nearby.
  • 66% visited a store and 26% made the purchase in store

Mobile Strategy

Mobile is fundamental to any PPC campaign which and at DPOM, we consider mobile searches with every account we manage.

This strategy considers search intent, ad types and, of course, landing pages – all factors which contribute to a positive mobile experience for your visitors.

We use sophisticated features of pay per click platforms such as device bid adjustments and mobile specific ad extensions to optimise campaigns around conversions.

Google Partner

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Or Call: 01754 252 152

A Selection of our Clients

We work with clients ranging from well known brands to small local firms

From Our PPC Blog

Our blog is a source of up to date PPC news and opinion and is regularly featured on websites such as:

DPOM Awarded Google Premier Partner Status

January 5th, 2017|0 Comments

We’re proud to announce that we’ve officially become a ‘Google Premier Partner'! What is a Google Premier Partner? 'Google Premier Partner' Status recognises exemplary performance in the management of Google AdWords accounts for our clients and [...]

Surviving the Festive Period With AdWords

December 15th, 2016|0 Comments

The Christmas season can be very confusing for advertisers, but it is important to remain cool, calm and collected – it will be over soon! Each industry will be influenced in different ways and have their own individual issue as the season approaches, but for everybody, being prepared is essential. […]

Jingle Bells, Jingle Bells Dpom all the way!

December 1st, 2016|0 Comments

Christmas time is here!! The 4 words that can divide a country, neighbourhoods and possibly even family, when is it too early to start getting into the spirit? Is buying gifts in September a smart [...]

Black Friday is about to take over! How can E-commerce compete?

November 24th, 2016|0 Comments

Black Friday has a clutch on the consumer world. Deals after deals are being flung out from the arms of businesses all over the world, aiming to capitalise on the biggest day of the calendar year as the Christmas season starts ringing its bells. […]

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01754 252 152