Tips For eCommerce Holiday SEO
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Tips For eCommerce Holiday SEO

Before the holiday shopping season approaches us, online retailers should be making the necessary amendments to their website and refreshing their content to maximise their organic visibility as interest surges.

Amazon’s Prime Day has just gone, but there’s only a month or so before Black Friday is upon us and then Christmas, so there’s still plenty of time to implement all the tips and techniques within this blog so that you don’t miss out! (more…)

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Google Ads Vs Facebook Ads
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Google Ads Vs Facebook Ads

When it comes to digital marketing, business owners are spoilt for choice. However, deciding on which platform they should market their businesses on can be a daunting task. To help…

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Christmas Predictions For 2020
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Christmas Predictions For 2020

Is it too early to talk about Christmas? Never. The global pandemic has definitely accelerated online shopping habits which means that this Christmas is expected to be a big one. You may be an avid lover of all things Christmas or you may be the complete opposite, but what we do know is that all advertisers should be taking advantage of these times. (more…)

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Google vs. Bing – Who’s The Real Winner?
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Google vs. Bing – Who’s The Real Winner?

For years, Google has always been the one that springs to mind when you have a question that needs answering or you’re looking for a product/service. However, everyone seems to forget about, or just simply ignore, Bing. So, let’s take a fair look at both search engines… (more…)

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Is Your Website Terrible? Here’s How You Can Tell!
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Is Your Website Terrible? Here’s How You Can Tell!

  • Post category:BlogGeneralGoogle
  • Reading time:7 mins read

A website is the backbone of any business, regardless of which type of online marketing you are focusing on. Every type of advertisement, content or information that you put online will direct users back to your website so it’s vital that it gives them a clear idea of your brand and the types of products or services that you are offering. (more…)

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7 Reasons Why Your Small Business Needs Social Media Marketing
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7 Reasons Why Your Small Business Needs Social Media Marketing

If you work in or own a small business, you’ll understand how important your brands’ online presence is to your overall success. That’s why, in this modern age, Social Media has become a vital investment to any businesses marketing strategy. But why social media? Read this blog to find out… (more…)

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How blogging and SEO work hand in hand
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How blogging and SEO work hand in hand

Getting a grip on SEO can sometimes be difficult, and with Google regularly changing its algorithms as well as its policies, it can become hard to keep up. One thing that has remained constant, however, is the fact that blogging is a vital part of SEO. Good and regular blogging helps you communicate and build trust with your buyers, it will also contribute to positioning you as an authority on a certain subject, which will further create trust and give you a better chance of improving your conversion rate. On top of that, however, there are a number of activities which blogging provides an opportunity for, and these activities can help boost your search ranking further. (more…)

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Google’s automated bidding feature is getting an overhaul
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Google’s automated bidding feature is getting an overhaul

  Automated bidding is getting an overhaul along with some new terminology. Flexible bid strategies will now be called “portfolio” bid strategies. According to Google the change is meant to…

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