Before the holiday shopping season approaches us, online retailers should be making the necessary amendments to their website and refreshing their content to maximise their organic visibility as interest surges. Amazon’s Prime Day has just gone, but there’s only a month or so before Black Friday is upon us and then Christmas, so there’s still plenty of time to implement […]
Is it too early to talk about Christmas? Never. The global pandemic has definitely accelerated online shopping habits which means that this Christmas is expected to be a big one. You may be an avid lover of all things Christmas or you may be the complete opposite, but what we do know is that all advertisers should be taking advantage […]
A website is the backbone of any business, regardless of which type of online marketing you are focusing on. Every type of advertisement, content or information that you put online will direct users back to your website so it’s vital that it gives them a clear idea of your brand and the types of products or services that you are […]
Have you noticed a rise in people walking around transfixed to their phone screen within the last week, bursting out random cries of “Yes, Pikachu!” or declaring that they’ve “gotta catch ’em all”? It’s got something to do with the latest social media phenomenon to sweep the world: Pokémon Go.
Anyone managing a business profile on Instagram has probably sought a detailed business analytics tool offering statistics on follower growth charts, most engaged users, the best time to post, follower/unfollower tracking and more. Businesses and brands who use social media platforms rely on statistics to improve engagement, and this information is all key to understanding what content should be posted […]
Few things can as quickly and easily capture the imagination of potential customers as a well-placed, beautiful image in a timely, snappy Facebook post. Believe it or not, people have been sharing images on the platform for over a decade now, and we don’t just mean in Zuckerberg’s uni halls, and it remains a hugely influential and useful way to […]