September 8, 2014

Google AdWords now provides conversion tracking for phone calls

A couple of weeks ago, Google AdWords announced that they are now providing the ability to track telephone conversions. What this means is, visitors arriving on a website form an ad click and then call the company, the call can now show as a conversion within AdWords.  
January 16, 2014

Call Tracking – For Smart Marketers

Many website owners are paying agencies to manage SEO or their Pay Per Click Advertising and many are seeing fantastic long term returns. Online marketing is the most accountable medium ever: we can track where a user is located, how they found our website, what search term they used (in most cases) and how many pages they’ve viewed (and which […]
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