Every month, an extraordinary 900 million people use Facebook Messenger to connect with friends, family, and businesses. But for the past 12 months, Facebook has been working diligently behind-the-scenes to improve the Messenger user experience. And this month we’ve seen the result, with the launch of the new Messenger Platform (Beta), now complete with bots and a Send/Receive API. But what does this mean for Facebook advertising?
Continue Reading Will Facebook’s new Messenger change the face of its advertising?