For years, Google has always been the one that springs to mind when you have a question that needs answering or you’re looking for a product/service. However, everyone seems to forget about, or just simply ignore, Bing. So, let’s take a fair look at both search engines…
Make no mistake, we are at war! We are fighting an invisible enemy that can and does strike at any time. The only way to beat it is to follow the guidelines and starve it out because we will win this battle of attrition. When Will Your Business Recover? That’s all very well but what are your plans for […]
A website is the backbone of any business, regardless of which type of online marketing you are focusing on. Every type of advertisement, content or information that you put online will direct users back to your website so it’s vital that it gives them a clear idea of your brand and the types of products or services that you are […]
Truth be told, there are no specific things that will supercharge your PPC campaigns. You have to do everything to the highest possible standard. Nevertheless, I’ve put together some tips that should give you a leg up on the competition.
Are you thinking about setting up a Google Ads campaign and want to ensure you get results instantly? Or are your campaigns underperforming so you’re looking for an instant boost in conversions? Unfortunately, this is not always possible but here are some tips to get the results you want as fast as possible!
Google is being told by regulators that it must offer a choice of default search engines on upcoming Android devices. Google builds Android software, and so it’s no surprise that until now these devices have used Google for search. If you wanted a different default search engine, you’d have to dig deep through Settings menus. What’s changing for search […]
On 13th January 2020, Google announced via its Search Liaison Twitter account (@searchliaison) that the first Core Update for 2020 has now gone live. Let’s look at what this update means and how it might affect SEO performance. What exactly are Google Core updates? As Google explains on its Webmasters blog, Google Core updates are essentially more significant versions […]