Christmas Predictions For 2020
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Christmas Predictions For 2020

Is it too early to talk about Christmas? Never. The global pandemic has definitely accelerated online shopping habits which means that this Christmas is expected to be a big one. You may be an avid lover of all things Christmas or you may be the complete opposite, but what we do know is that all advertisers should be taking advantage of these times. (more…)

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Google vs. Bing – Who’s The Real Winner?
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Google vs. Bing – Who’s The Real Winner?

For years, Google has always been the one that springs to mind when you have a question that needs answering or you’re looking for a product/service. However, everyone seems to forget about, or just simply ignore, Bing. So, let’s take a fair look at both search engines… (more…)

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An SEO Recap from Google’s 2019 State of the Union Address
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An SEO Recap from Google’s 2019 State of the Union Address

The State of the Union address is a yearly event where representatives from Google announce new features alongside important hints. This year's speakers were John Mueller and Martin Splitt. It’s…

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Black Friday, Cyber Monday and Festivities.
Diverse People Working and Marketing Concept

Black Friday, Cyber Monday and Festivities.

  • Post category:BlogGeneral
  • Reading time:3 mins read

  Every year Google is impressing on us the importance of being mobile first, the importance of understanding our target audience and their behaviours and the way that their ever-improving…

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The Introduction Of The New AdWords Interface
Diverse People Working and Marketing Concept

The Introduction Of The New AdWords Interface

Google began sending reminders to advertisers in June regarding the permanent switch off of the old AdWords interface, and the time will soon come for the new interface to be the only way to manage AdWords accounts. As the new AdWords interface is now in play, it promises easier navigation, exclusive tools and an all-around more seamless experience. However, for those still who were still using the old AdWords interface, it may be a lot more difficult to get equipped with. Are you ready? (more…)

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Facebook and Whatsapp: a marketing masterstroke, or an invasion of privacy?
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Facebook and Whatsapp: a marketing masterstroke, or an invasion of privacy?

The news that Whatsapp users will have their phone numbers automatically shared with the social networking giant Facebook has split opinion. Some are indifferent about Facebook using the content of…

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