October 16, 2018

Social Media Platforms – A Businesses 101

Do you own or work for a small business? Would you like to learn more about the benefits of Social Media and how you can use Social networks to your advantage? Here’s everything you need to know about each Social Media platform in one quick and easy blog!
September 20, 2018
Social Media Marketing DPOM Instagram

Instagram Introduce New Shopping Features

Traditional media is losing its significance within the market as digital marketing and online activities continue to grow in popularity. Social media encourages connectivity and creativity and with that brings more opportunities for businesses. Instagram is one of the most popular social media platforms around with its extensive visual nature, it allows everyone from big brands to small businesses promote […]
August 8, 2018

Organic Social Media or Paid Social Media – Which One is Right for Your Business?

All businesses know that qualifying a service or product before purchasing is always vital. This is especially true when choosing the correct path for your companies online marketing. But, what is the difference between organic and paid social media and which one is right for your business? Continue reading to find out…
July 17, 2018

Twitter Cracks Down On Fake User Accounts

No matter what industry your business is in, your social media presence is essential and portrays an overview of your brand for customers and potential customers. The growth of your audience is an important factor for any business and is always one that you want to see an increase month on month, however, with Twitter’s recent update, will you see […]
August 15, 2017

How social media advertising can directly connect you with your customers

Social media advertising has been used by brands and businesses for many years now to help effectively communicate and engage with customers. The technology is now so advanced that regardless of location, geography, and previous contact, you are able to send people from within your target audience carefully crafted, personalised adverts. Across all of the major social networking platforms, including […]
July 25, 2017

Why brands should invest in social advertising

In recent years, many brands have come to adopt social media as an aspect of their digital marketing strategies. However, the difference between opting for organic only content, or choosing to invest in paid advertising is becoming even more lucrative. 
June 21, 2017

How Instagram Stories Could Change Commerce As We Know It

Traditional media is rapidly losing its influence. The method of broadcasting one message out across a small number of channels and repeatedly shouting it at your consumers is over, no one’s listening anymore. 
June 20, 2017

Instagram’s Upgraded Features – Direct Communication and advertisement

Throughout the ten years that Instagram has been active, it’s users have grown to over seven hundred million. So, it comes at no surprise that advancements are being made to improve their user interface. 
June 1, 2017

How to boost your Instagram reach

Since Instagram started sorting posts on users’ feed with an algorithm, marketers far and wide have noticed a decline in their organic reach and engagement. 
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