How to increase your brand’s online presence in 2021
KIEV, UKRAINE - AUGUST 22, 2015:Collection of popular social media logos printed on paper:Facebook, Twitter, Google Plus, Instagram, Pinterest, Skype, YouTube, Linkedin and others on wooden background

How to increase your brand’s online presence in 2021

2020 has been an incredible year for social media. Over 4 billion people now use social platforms globally, with 60% of businesses aiming to increase their 2021 Instagram budgets in particular. (more…)

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Choosing the right social media platforms to promote your brand
WEB ONLINE INTERNET TECHNOLOGY AND DIGITAL MARKETING CONCEPT

Choosing the right social media platforms to promote your brand

It is very common for a startup business, to create a business page on every social media platform to get your brand name out there. But is this the right thing to do?

Creating and publishing content on the right platforms is a great way to build a strong relationship with your audience and customers. There are a range of platforms available for businesses to use but it’s important to ask yourself:

 

  1. Is this platform going to get you results?
  2. Are you putting yourself in front of the right audience for your business on this platform?
  3. How do the features of this platform meet the needs of my business?
  4. How much time is needed to maintain this platform?

 

Let’s find out! This blog covers the basics of choosing the correct social media platforms to promote your business and why. 

 

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Instagram Creator Accounts: What’s New?

The online and digital world is always moving forward. Company directors and senior management teams are always thinking of new and creative ways to increase users online experience and appeal to new audiences. With this in mind, what’s next? The next big feature to hit the ever-growing platform of Instagram is a brand new account type known as Creator accounts! (more…)

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Maximise your marketing efforts with the Facebook Pixel
Business desk concept - DIGITAL MARKETING

Maximise your marketing efforts with the Facebook Pixel

The Facebook advertising platform has grown and expanded over the past few years so much so that businesses of all sizes and industries are now using it to their advantage! As a result,  Facebook developed the Facebook Pixel allowing businesses to gain data and insight into their audience without having to be ‘tech-savvy’.

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Social Media Platforms – A Businesses 101
Social Media Networking Global Communications Connection Concept

Social Media Platforms – A Businesses 101

Do you own or work for a small business? Would you like to learn more about the benefits of Social Media and how you can use Social networks to your advantage? Here’s everything you need to know about each Social Media platform in one quick and easy blog! (more…)

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Instagram Introduce New Shopping Features
WEB ONLINE INTERNET TECHNOLOGY AND DIGITAL MARKETING CONCEPT

Instagram Introduce New Shopping Features

Traditional media is losing its significance within the market as digital marketing and online activities continue to grow in popularity. Social media encourages connectivity and creativity and with that brings more opportunities for businesses. Instagram is one of the most popular social media platforms around with its extensive visual nature, it allows everyone from big brands to small businesses promote engaging content to attract new customers and engage with their existing customers. Instagram now hosts 25 million business profiles; with 2 million of them being active advertisers as well having 1 billion active individual users.

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