June 5, 2017

Microsoft relaunches Skype with new features aimed to rival Facebook and Snapchat

Skype is getting its biggest facelift in years, by bailing on its light-blue theme for a fully customizable interface, with features aimed at the way young people prefer to communicate, from emojis to a Snapchat-like recap of the day (story). 
September 2, 2016

What happens to LinkedIn after the Microsoft takeover?

In June, Microsoft purchased LinkedIn for $26.2 billion, sending ripples right through the business world. Now, social media is waiting for the shockwaves of the American giant’s acquisition to arrive. Should we expect to see change in Linkedin? With this amount of investment taking place, there will doubtless be some long term goals for the site. Many think Microsoft are […]
July 1, 2015

AOL sign 10-year deal with Microsoft to use Bing Ads & listings

Google has lost its deal with AOL that it has held since 2002 but in the same breath AOL only controls around 1% of search traffic in the US. When Google first signed their deal with AOL they were still an up and coming company and it was a huge achievement. They managed to renew the deal until now – […]
April 7, 2015

Are Microsoft and Yahoo breaking up?

Back in the halcyon days of 2010, Microsoft and Yahoo signed up to a partnership. The main tenet of this search alliance was that Yahoo’s searches were to be powered by Microsoft. The search alliance was created to challenge Google’s dominance of the search engine market in a way that would benefit both Yahoo and Microsoft. However, after just over […]
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