January 28, 2015

Product Listing Ads Drive 56% of Non Branded Search Traffic

Product Listing ads are Google AdWords adverts that usually reside at the top of search results and consist of an image of the product, the product title and its price. PLA’s have become incredibly popular of late owing to their ability to send very qualified traffic to a website usually resulting in better overall performance. In Q4 of 2014, PLA’s […]
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