So, your company has got the Facebook account and Twitter feed up and running, and you’re engaging with clients or customers and have mastered digital marketing. In that case, why, when you visit other sites, is a chatbot the first thing that pops up? Welcome to the never-ending trend of advances in technology.
Since Facebook made algorithm adjustments, changing the way its pages work and are seen by audiences, many brands have been struggling to adjust on the social media platform. One of the biggest problems is the decline in the organic reach of posts, with marketers seeing this number cut by over half since the changes first came into play. However, all […]