July 4, 2019

Choosing the right social media platforms to promote your brand

It is very common for a startup business, to create a business page on every social media platform to get your brand name out there. But is this the right thing to do? Creating and publishing content on the right platforms is a great way to build a strong relationship with your audience and customers. There are a range of […]
May 16, 2019

Maximise your marketing efforts with the Facebook Pixel

The Facebook advertising platform has grown and expanded over the past few years so much so that businesses of all sizes and industries are now using it to their advantage! As a result,  Facebook developed the Facebook Pixel allowing businesses to gain data and insight into their audience without having to be ‘tech-savvy’.
April 2, 2019

Social Media: How to use hashtags effectively

Love them or hate them, hashtags are commonly used throughout all social media platforms and are a great tool to help get your social media posts seen by a wider audience online. What Is a Hashtag? A hashtag is a type of metadata used on social media networks including Twitter which allows users to apply dynamic, user-generated tagging into their […]
March 8, 2019

Social Media From Scratch: The Basics

Trying to wrap your head around Social Media? We understand that it can be quite overwhelming for businesses that are just starting out. That’s why we’ve put together this guide to help you set up your Social Media accounts! Continue reading to find out more!
February 20, 2019

Social Media Advertising: Audiences and Targeting

Imagine that you’re a business searching for another marketing avenue to promote your brand and service. When you start your search, you come across Social Media Advertising. So how can Social Media Advertising benefit your business and how can you ensure you are targeting the right audiences? This blog is here to help you, continue reading to learn more about […]
September 2, 2016

What happens to LinkedIn after the Microsoft takeover?

In June, Microsoft purchased LinkedIn for $26.2 billion, sending ripples right through the business world. Now, social media is waiting for the shockwaves of the American giant’s acquisition to arrive. Should we expect to see change in Linkedin? With this amount of investment taking place, there will doubtless be some long term goals for the site. Many think Microsoft are […]
July 11, 2016

4 new Pinterest features will help retailers boost online sales

Pinterest has developed four new features that will appeal to online retailers and enable them to boost their web presence, hopefully leading to a growth in sales. The social media platform aims to bring retailers together, making it quicker for customers to find and buy the items they want.
July 6, 2016

#Stickers – Twitter’s new visual hashtag

Twitter has revealed its latest new addition, the #Sticker. On the face of it, nothing very groundbreaking; the feature will allow users to place fun images like hats, emojis and animal faces over their images. It’s designed, in Twitter’s words, to add creativity to your photos and connect them to the Twitter world.
July 1, 2016

Using Facebook’s 360 photos for your business

Few things can as quickly and easily capture the imagination of potential customers as a well-placed, beautiful image in a timely, snappy Facebook post. Believe it or not, people have been sharing images on the platform for over a decade now, and we don’t just mean in Zuckerberg’s uni halls, and it remains a hugely influential and useful way to […]