September 2, 2016

What happens to LinkedIn after the Microsoft takeover?

In June, Microsoft purchased LinkedIn for $26.2 billion, sending ripples right through the business world. Now, social media is waiting for the shockwaves of the American giant’s acquisition to arrive. Should we expect to see change in Linkedin? With this amount of investment taking place, there will doubtless be some long term goals for the site. Many think Microsoft are […]
July 11, 2016

4 new Pinterest features will help retailers boost online sales

Pinterest has developed four new features that will appeal to online retailers and enable them to boost their web presence, hopefully leading to a growth in sales. The social media platform aims to bring retailers together, making it quicker for customers to find and buy the items they want.
July 6, 2016

#Stickers – Twitter’s new visual hashtag

Twitter has revealed its latest new addition, the #Sticker. On the face of it, nothing very groundbreaking; the feature will allow users to place fun images like hats, emojis and animal faces over their images. It’s designed, in Twitter’s words, to add creativity to your photos and connect them to the Twitter world.
July 1, 2016

Using Facebook’s 360 photos for your business

Few things can as quickly and easily capture the imagination of potential customers as a well-placed, beautiful image in a timely, snappy Facebook post. Believe it or not, people have been sharing images on the platform for over a decade now, and we don’t just mean in Zuckerberg’s uni halls, and it remains a hugely influential and useful way to […]
June 23, 2016

Facebook advertising: backing businesses into a corner?

In the truly digital age of advertising, the internet provides the biggest market in history to organisations of every size – with million-pound budgets just as likely as targeted local advertising.
June 13, 2016

Twitter stretches its 140-character limit

Twitter has finally confirmed the death of the 140-character limit, saying in the next few months usernames, photos, quoted tweets or video will no longer be counted.
May 20, 2016

LinkedIn makes it easier to do business online

LinkedIn is already one of the best forms of social media for improving your business, with the ability to find and engage with new customers and sell your services and products online. However, a new service launched by the site will make this even easier and it is quickly becoming a popular feature amongst business users.
May 11, 2016

LinkedIn’s ad revenue tops $154.1 million

LinkedIn has become the website of choice for professionals all over the world and it continues to grow in strength. As a result, LinkedIn has been reviewing the way that it places advertising on the site, in order to increase both traffic and revenue.
April 27, 2016

Will Facebook’s new Messenger change the face of its advertising?

Every month, an extraordinary 900 million people use Facebook Messenger to connect with friends, family, and businesses. But for the past 12 months, Facebook has been working diligently behind-the-scenes to improve the Messenger user experience. And this month we’ve seen the result, with the launch of the new Messenger Platform (Beta), now complete with bots and a Send/Receive API. But […]
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