Social media is regarded by many as the ultimate marketing tool. And, while this can very well be the case if used effectively, it requires a great amount of careful…
The world is changing, and so is the way that businesses market their products. I am sure that you’ve heard the term “Influencer Marketing” once or twice by now and…
It is very common for a startup business, to create a business page on every social media platform to get your brand name out there. But is this the right thing to do?
Creating and publishing content on the right platforms is a great way to build a strong relationship with your audience and customers. There are a range of platforms available for businesses to use but it’s important to ask yourself:
- Is this platform going to get you results?
- Are you putting yourself in front of the right audience for your business on this platform?
- How do the features of this platform meet the needs of my business?
- How much time is needed to maintain this platform?
Let’s find out! This blog covers the basics of choosing the correct social media platforms to promote your business and why.
The Facebook advertising platform has grown and expanded over the past few years so much so that businesses of all sizes and industries are now using it to their advantage! As a result, Facebook developed the Facebook Pixel allowing businesses to gain data and insight into their audience without having to be ‘tech-savvy’.