December 19, 2019

What alternative search engines might your customers be using?

When most people think about search engines, it’s Google that comes instantly to mind. In fact, so much so that ‘Google’ has become an oft-used verb. “Let me Google that for you” or “I’m going to Google it”, are phrases that you might expect to hear. However, are people always talking about using Google’s search engine? Though we use Google […]
November 13, 2015

Yahoo launch their own version of Product Ads

Just as the holiday seasons is on the verge of being full steam ahead, Yahoo have released their own version of product ads. Yahoo introduced their new product ads on Thursday, the ads are available across mobile, tablet & desktop devices. The update comes a couple of weeks before black Friday so retailers can expect to be pretty busy in […]
October 21, 2015

Yahoo & Google strike new deal

Yesterday whilst releasing their earning news, yahoo revealed a new search deal with Google.  The deal excludes Europe & will depend on US Department of justice approval. Yahoo Stated “In October, the Company reached an agreement with Google that provides Yahoo with additional flexibility to choose among suppliers of search results and ads. Google’s offerings complement the search services provided […]
July 24, 2015

10 SEO Tips To Improve Natural Rankings & Conversions. (That Anyone Can Do!)

  Instant traffic! Instant sales! Enquiries at their highest ever level: Instantly! Let’s make a few tweaks to your website and become an overnight success! *Everyone Cheers* There is a common misconception that there is a secret formula to “owning the internet” and dominating the first page of results.. In recent years of SEO, this is a half-truth at best. […]
May 13, 2015

Think you know your social media? Think again

The enormous and sprawling online environment that is social media can be a baffling place when you’re trying to work out how to promote your brands and power your company forward. You may think you know the basic statistics of the various platforms – but you could be wrong. We’ve compiled a list of accurate facts from a variety of […]
April 23, 2015

Bing and Yahoo renegotiate their search agreement

After months of rumours swirling about potential changes in their working relationship, Yahoo and Bing have announced an amendment to their existing search relationship. Under the newly revised terms of their partnership, the basic framework of their original deal will remain in place with the major change being the increased autonomy that both parties will now have.
April 7, 2015

Are Microsoft and Yahoo breaking up?

Back in the halcyon days of 2010, Microsoft and Yahoo signed up to a partnership. The main tenet of this search alliance was that Yahoo’s searches were to be powered by Microsoft. The search alliance was created to challenge Google’s dominance of the search engine market in a way that would benefit both Yahoo and Microsoft. However, after just over […]
March 26, 2015

Google’s ethical blunder could be Bing and Yahoo’s gain

In 2012, the USA’s Federal Trade Commission composed a report on some of Google’s more questionable business practices. However, in 2013, the FTC voted to end its investigation into the search engine giant, and the report remained unpublished for years. Now, however, the document has finally made it into the cold light of day, and it could severely damage Google.
January 29, 2015

Google pulls Firefox’s tail, urges users to dump Yahoo

Following the highly publicised deal it struck with Yahoo last year, Firefox dumped Google and replaced it with Yahoo’s alternative. For as long as we can remember, Google had been the default search engine for the furry-themed web browser, so understandably the news came as something of a shock, especially, we imagine, to Google.
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