We've worked with business to business clients for nearly a decade and provide a comprehensive lead generation service.
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Comprehensive Lead Generation for B2B
With most of our B2B clients citing lead generation as the primary objective, Google Ads is often the first port of call. Our experts work closely with you to indentify your clients and target them with compelling adverts when they search for your services. We then work closely with you to maximise the leads generated by your website by optimising your campaigns.
Request your free PPC audit.
Our PPC Audits are designed to give you a detailed assessment of what's good and what's bad about your campaigns. Our audits may include (but are not limited to) the following:
Campaign structure review: Overall account structure, ad groups, shopping campaigns and budget allocations.
Keyword Performance: Keywords, match types, search query report analysis, keyword gaps, negative keyword review
Bid and bid strategy analysis: Keyword bids, bid adjustments (device, location etc), ad scheduling
Performance analysis: conversions, cost per acquisition (CPA), conversion rate, cost per click (CPC) and overall return in investment
Advert review: Relevancy, ad testing, landing pages, ad scheduling
Technical review: Conversion tracking including revenue tracking, form tracking and call tracking
Growth opportunities: Quick wins, wasted spend reduction, long term opportunities
When your audit is complete, we will arrange an online meeting to discuss it in depth and answer any questions you may have.