Search engines apply stringent policies to healthcare companies, particuarly where Google Ads are used. We help navigate these hurdles to provide high ROI scalable campaigns.
Give us a call to speak to our experts or request an audit today.
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Digital Marketing for the Healthcare Sector
Digital Marketing, particularly PPC for The healthcare sector has unique challenges ranging from restrictions around language and sensitive information, to Google Ads not permitting re-marketing.
To avoid ad suspensions and to remain compliant, healthcare companies need a digital marketing agency with experience navigating these issues to provide a sustainable source of new business.
For nearly a decade we've worked with a range of companies in the healthcare sector ranging from:
- Medical Supplies
- Doctors Surgeries
- Dental Practices
- Research Establishments
- Health Insurance Companies
- Care Homes
- And more...
Request your free PPC audit.
Our PPC Audits are designed to give you a detailed assessment of what's good and what's bad about your campaigns. Our audits may include (but are not limited to) the following:
Campaign structure review: Overall account structure, ad groups, shopping campaigns and budget allocations.
Keyword Performance: Keywords, match types, search query report analysis, keyword gaps, negative keyword review
Bid and bid strategy analysis: Keyword bids, bid adjustments (device, location etc), ad scheduling
Performance analysis: conversions, cost per acquisition (CPA), conversion rate, cost per click (CPC) and overall return in investment
Advert review: Relevancy, ad testing, landing pages, ad scheduling
Technical review: Conversion tracking including revenue tracking, form tracking and call tracking
Growth opportunities: Quick wins, wasted spend reduction, long term opportunities
When your audit is complete, we will arrange an online meeting to discuss it in depth and answer any questions you may have.