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Our Promise · Transparency Guarantee

The DPOM Transparency Guarantee

The agency world has a trust problem. Hidden costs, confusing jargon, work you cannot see and contracts that trap you. We built our whole approach around fixing it. This is the promise we make, in writing, to every single client.

Google Partner★★★★★ 4.8 / 390 reviews 4,000+ UK businesses 15 years' experience Transparency Guarantee

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Why it matters

Built On Trust, In Writing

For too many businesses, working with an agency means never quite knowing what you are paying for, what was actually done, or whether you could ever leave without losing everything. We think that is backwards. You should be able to see exactly what you are getting, understand what it costs, and stay because the work is good, not because you are tied in.

We have worked with UK businesses since 2010, across websites, SEO and advertising, and earned hundreds of five-star reviews by doing things the straight way. The guarantees below are not marketing lines. They are the standards we hold ourselves to on every project, every month, for every client. If we ever fall short of them, we want you to hold us to it.

It comes down to a simple idea. We earn your business every single month by being open, fair and genuinely useful, rather than by hiding costs or locking you in. That is the DPOM Transparency Guarantee.

Why DPOM

Why Choose DPOM For Our Work

Websites built to bring in real business, with clear pricing and a UK team you can reach. No contracts on rental plans, no jargon, and no hidden fees.

Fifteen years' experience

We have built and run websites for UK businesses since 2010, with hundreds of five-star reviews. From a simple brochure site to a busy online store, we have done it many times over.

Built to win you work

Your website is there to bring in enquiries and sales, not just to look pretty. Every build is designed around real customers, clear calls to action and pages that convert.

Clear, honest pricing

A flat monthly fee or a fixed project price, agreed up front. No surprise invoices, no hidden costs, and rental plans with no large bill to find at the start.

You are never held hostage

Your site, your content and your domain stay yours. We build on solid, well-supported foundations and never lock you into something only we can touch.

Senior UK team

Your project is handled by experienced people based in the UK, designers and developers you can actually talk to, never handed to a junior or sent offshore.

Fast, mobile and found

Every site we build is fast, looks right on every screen, and is set up properly for Google from day one. Speed, security and SEO basics are baked in, not bolted on.

In practice

What This Means For You

These are not vague intentions. Here is how the guarantee shows up in the day-to-day of working with us.

You own everything

Your website, content, domain and data belong to you. We build on well-supported foundations, never something only we can touch, so you are never held hostage.

Clear pricing up front

A fixed project price or a flat monthly fee, agreed before we start. No surprise invoices, no hidden costs, and no creeping charges later.

No nasty lock-ins

Monthly plans are simple rolling agreements you can cancel with 31 days notice. You stay because the work is good, not because you are trapped.

Plain-English updates

No jargon and no black boxes. We explain what we are doing in language that makes sense, and you can reach a real person who knows your project.

Built to be found

Speed, security, mobile and the SEO basics are baked into every build from day one, not sold back to you later as expensive add-ons.

Honest advice

If a cheaper option is a better fit, or a job is not worth doing, we will tell you. Straight answers, even when they are not the most profitable for us.

How we work

From First Chat To Live Site

No mystery about what happens after you enquire. Here is how we take your website from idea to live, then keep it growing.

Step 1

Chat and plan

We learn your business, your customers and what the site needs to do. You get a clear plan and a fixed price or monthly fee up front, no surprises.

Step 2

Design

We design pages around your brand and your customers, focused on the actions you want visitors to take. You review and we refine until you are happy.

Step 3

Build and launch

We build your site to be fast, secure and mobile-ready, set up properly for Google, then launch it. Many sites go live in days, not months.

Ongoing

Support and grow

Updates, hosting, security and changes handled by your UK team, so your site keeps working hard for your business long after launch.

Proof

Real Websites For Real UK Businesses

We would rather show you than tell you. Since 2010 we have built and grown websites for thousands of UK businesses, from local trades to national brands, across virtually every sector.

4,000+
UK businesses helped
390+
5 star reviews
15 yrs
building websites
Days
not months to launch
Case studies

Real results for real UK businesses

We would rather show you than tell you. Here is what hands-on, senior web design and build looks like across very different industries.

Automotive
6%
Conversions up , cost per acquisition down 17%.
Read the case study →
Legal
70%
more leads, conversion rates more than doubled.
Read the case study →
Recruitment
224%
jump in conversions, cost per acquisition down 81%.
Read the case study →
Cybersecurity SaaS
377%
Paid search traffic up , cost per acquisition more than halved.
Read the case study →
E-commerce
1200%
Revenue doubled, leads up .
Read the case study →
Experiences
311%
Bookings up in six months, cost per click down 40%.
Read the case study →
E-commerce
1384%
Conversions up , cost per acquisition down 93%.
Read the case study →
Trades
70%
increase in leads, helping win more contracts.
Read the case study →
E-commerce
82%
more conversions, bounce rate down 21%.
Read the case study →
Legal
1200%
Leads up with 95% lower cost per acquisition, same budget.
Read the case study →
Health & Beauty
850%
increase in conversions, record-low cost per conversion.
Read the case study →
B2B Services
178%
Conversions up while ad spend fell 38%.
Read the case study →
Food
71%
Sales up , cost per result down 48%.
Read the case study →
E-commerce
70%
better cost per conversion within six months.
Read the case study →
Travel & Leisure
1324%
Online sales up , cost per acquisition down 97%.
Read the case study →
Construction
1100%
Leads up , cost per acquisition down 75%.
Read the case study →
E-commerce
1564%
PPC conversions up , cost per acquisition down 240%.
Read the case study →
Food & Drink
349%
Clicks up , engagement up 301%.
Read the case study →
Software / SaaS
177%
Organic traffic up , social traffic up 599%.
Read the case study →
Automotive
6%
Conversions up , cost per acquisition down 17%.
Read the case study →
Legal
70%
more leads, conversion rates more than doubled.
Read the case study →
Recruitment
224%
jump in conversions, cost per acquisition down 81%.
Read the case study →
Cybersecurity SaaS
377%
Paid search traffic up , cost per acquisition more than halved.
Read the case study →
E-commerce
1200%
Revenue doubled, leads up .
Read the case study →
Experiences
311%
Bookings up in six months, cost per click down 40%.
Read the case study →
E-commerce
1384%
Conversions up , cost per acquisition down 93%.
Read the case study →
Trades
70%
increase in leads, helping win more contracts.
Read the case study →
E-commerce
82%
more conversions, bounce rate down 21%.
Read the case study →
Legal
1200%
Leads up with 95% lower cost per acquisition, same budget.
Read the case study →
Health & Beauty
850%
increase in conversions, record-low cost per conversion.
Read the case study →
B2B Services
178%
Conversions up while ad spend fell 38%.
Read the case study →
Food
71%
Sales up , cost per result down 48%.
Read the case study →
E-commerce
70%
better cost per conversion within six months.
Read the case study →
Travel & Leisure
1324%
Online sales up , cost per acquisition down 97%.
Read the case study →
Construction
1100%
Leads up , cost per acquisition down 75%.
Read the case study →
E-commerce
1564%
PPC conversions up , cost per acquisition down 240%.
Read the case study →
Food & Drink
349%
Clicks up , engagement up 301%.
Read the case study →
Software / SaaS
177%
Organic traffic up , social traffic up 599%.
Read the case study →
Reviews

What our clients say

We would rather let our clients do the talking. Here is what real UK businesses say about working with us.

Our promise

Our Transparency Guarantee

The web industry has a trust problem. We built our whole approach around fixing it. Here is what we guarantee, in writing, to every client.

01

You own everything

Your website, your content and your domain belong to you. We build on solid, well-supported foundations, never something only we can touch.

02

Clear pricing up front

A fixed project price or a flat monthly fee, agreed before we start. No surprise invoices and no hidden costs, ever.

03

No nasty lock-ins

Rental plans are simple monthly rolling agreements you can cancel any time with 31 days notice. We keep your business by earning it.

04

Plain-English updates

No jargon and no black boxes. We explain what we are doing in language that makes sense, and you can reach a real person who knows your site.

05

Built to be found

Speed, security, mobile and the SEO basics are baked into every build from day one, not sold back to you later as expensive extras.

06

Honest advice

If a rental site is a better fit than a custom build, or the other way round, we will tell you. Straight answers, every time.

No surprise costs. No nasty lock-ins. No black boxes. You own everything. We earn your business every single month.

The team

The People Behind DPOM

☆ Our Senior Team

The People Behind DPOM

DPOM is a family business at heart. Brett and his wife Jayme have built DPOM from a one-man consultancy into one of the UK's most trusted small-business marketing agencies, working with the senior team below every single day.

Brett Dixon

Brett

Founder & Director
Hover for bio
Time at DPOM: 15 Years
Brett Dixon
Founder & Director

25 years in marketing. Worked with Harvey Nichols, BBC Top Gear, Formula One and UK Trade & Investment before founding DPOM in 2010.

Chartered Institute of Marketing member. Computer science background and still codes in multiple languages. Lifelong petrol head.

Jayme Dixon

Jayme

Director
Hover for bio
Time at DPOM: 15 Years
Jayme Dixon
Director

From Tampa, Florida. Worked at one of the city's top legal firms before moving to the UK. Met Brett during his Royal Navy days.

Co-founded DPOM with Brett and Nige. Runs Accounts, HR, Legal and the day-to-day operations that keep DPOM ticking.

Nige

Nige

Director
Hover for bio
Time at DPOM: 15 Years
Nige Dixon
Director

Old-school marketing director from the days long before the internet. Brett's dad, no less, and one of the original brains behind DPOM.

Worked worldwide in marketing across automotive, luxury and travel. Brings decades of brand strategy and commercial instinct that simply cannot be googled.

Camilla

Camilla

Senior Marketing Manager
Hover for bio
Time at DPOM: 3 Years
Camilla
Senior Marketing Manager

10+ years managing Google Ads, SEO and digital marketing campaigns. Fully qualified and certified Google Ads expert.

Passionate about helping small businesses grow, having worked with thousands throughout her career. Dog lover at heart, with her pooch Coco never far away.

Lee

Lee

Senior Marketing Manager
Hover for bio
Time at DPOM: 5 Years
Lee
Senior Marketing Manager

15+ years managing Google Ads, SEO and digital marketing campaigns. Fully qualified and certified Google Ads expert.

Passionate about helping SMEs grow, having worked with thousands of them throughout his career. Dedicated football fan, especially when it comes to Manchester City.

Valerie

Valerie

Operations Manager
Hover for bio
Time at DPOM: 4 Years
Valerie
Operations Manager

Has worked with well-known brands including Ford. Brings a corporate-grade eye for detail to a small-business agency.

The glue that keeps the team together. Never misses a beat, never drops a ball, and quietly makes sure everything runs the way it should.

Patrick

Patrick

Senior Support Manager
Hover for bio
Time at DPOM: 7 Years
Patrick
Senior Support Manager

A PPC expert with nearly 10 years experience in the trenches of Google Ads campaign management.

Heads up our client support team, helping clients solve problems quickly and get exactly what they need, whatever that looks like that day.

James AI Receptionist

James

AI Receptionist
Hover for bio
Available: 24 / 7
James
AI Receptionist

Did you really expect anything less from a forward-thinking digital marketing agency? James is our 24/7 AI receptionist, answering every inbound call instantly, day or night.

He knows who you are the moment you call, remembers every conversation, books straight into our team's diaries, and never has an off day. Built in-house and getting smarter every week.

Speak to our UK website team today!

0115 727 0038
OR
Transparency FAQs

Transparency Guarantee FAQs

What is the DPOM Transparency Guarantee?

It is the set of promises we make, in writing, to every client. You own everything we build, pricing is clear and agreed up front, there are no nasty lock-ins, we communicate in plain English, your site is built to be found, and we always give honest advice. It is how we earn your business every month.

Do I really own my website and data?

Yes, completely. Your website, content, domain and data belong to you, built on well-supported foundations that are never locked to us alone. If you ever choose to work with someone else, you keep everything. There are no hostage tactics here.

Are there any hidden costs?

No. You get a fixed project price or a flat monthly fee, agreed before any work begins, with no surprise invoices and no creeping charges. If a piece of work falls outside what was agreed, we quote it and get your approval first, so you are always in control of what you spend.

Am I tied into a long contract?

No. Our ongoing plans are simple monthly rolling agreements you can cancel with 31 days notice. We would rather keep your business by doing genuinely good work and looking after you than by trapping you in a long contract you cannot escape.

What does plain-English communication mean in practice?

It means we explain what we are doing without hiding behind jargon or vague reports. You can see what is happening, understand why, and reach a real person on our UK team who knows your project. Nothing is buried in a black box you are not allowed to look inside.

Will you really tell me if something is not worth doing?

Yes. If a lower-cost option suits you better, or a piece of work would not give you a fair return, we will say so, even when it means less money for us. Honest advice keeps our clients for years, and that matters more to us than a single bigger invoice.

Does the guarantee apply to all your services?

Yes. The Transparency Guarantee applies across everything we do, including websites, e-commerce, ongoing management, SEO and advertising. Whatever you work with us on, you get the same standards of ownership, clear pricing, no lock-ins, plain-English communication and honest advice.

Why does DPOM make this guarantee?

Because the industry has earned a reputation for the opposite, and we have built our business since 2010 by being different. Hundreds of five-star reviews tell us that treating clients openly and fairly is not just the right thing to do, it is also good business. The guarantee simply puts that in writing.

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Ready For A Website That Works Harder?

Tell us what you need and we will come back fast with a clear plan and a price. Fifteen years, thousands of UK businesses, and a UK team that actually answers the phone.

Clear pricing up front. You own your site. Rental plans cancel any time with 31 days notice.

Call our small business website experts today!

0115 727 0038
OR