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Transparency Guarantee · Google Partner · since 2011

The DPOM Transparency Guarantee: our promises, in writing.

The agency world has a trust problem. Hidden costs, confusing jargon, work you cannot see and contracts that trap you. We built our whole approach around fixing it. This is the promise we make, in writing, to every single client.

4.8 from 395+ reviews

Which audit?

Why it matters

Built on trust, in writing.

For too many businesses, working with an agency means never quite knowing what you are paying for, what was actually done, or whether you could ever leave without losing everything. We think that is backwards. You should be able to see exactly what you are getting, understand what it costs, and stay because the work is good, not because you are tied in.

More detail

We have worked with UK businesses since 2011, across websites, SEO and advertising, and earned hundreds of five-star reviews by doing things the straight way. The guarantees below are not marketing lines. They are the standards we hold ourselves to on every project, every month, for every client. If we ever fall short of them, we want you to hold us to it.

It comes down to a simple idea. We earn your business every single month by being open, fair and genuinely useful, rather than by hiding costs or locking you in. That is the DPOM Transparency Guarantee.

In practice

What this means for you.

These are not vague intentions. Here is how the guarantee shows up in the day-to-day of working with us.

Promise 1

Clear about who owns what.

Your Google Ads account, your data, your content and your domain are yours. A website you buy outright is yours; renting gives you the use of a website while you rent it, and you can buy it outright at any time.

Promise 2

Clear pricing up front.

A fixed project price or a flat monthly fee, agreed before we start. No surprise invoices, no hidden costs, and no creeping charges later.

Promise 3

No nasty lock-ins.

Monthly plans are simple rolling agreements you can cancel with 31 days notice. You stay because the work is good, not because you are trapped.

Promise 4

Plain-English updates.

No jargon and no black boxes. We explain what we are doing in language that makes sense, and you can reach a real person who knows your project.

Promise 5

Built to be found.

Speed, security, mobile and the SEO basics are baked into every build from day one, not sold back to you later as expensive add-ons.

Promise 6

Honest advice.

If a cheaper option is a better fit, or a job is not worth doing, we will tell you. Straight answers, even when they are not the most profitable for us.

Promise 7

Who decides what, in plain words.

We use our own AI, and we tell you exactly how. On Google Ads accounts where we switch him on, James, our AI account manager, looks after the routine work. Every change he makes is based on your account's own data, inside limits written for your account, and your account manager can override or undo any of it.

Automatic, inside your limits

Routine work James does himself, logged.

  • Negative keywords for searches that are not for you
  • Replacing ad lines Google rates low, adding sitelinks and callouts
  • Small device and location bid adjustments, inside caps
  • Checking each change a week later

A person approves

James can suggest these. Only a person can say yes.

  • Anything you ask for, by email or through James
  • Pausing a campaign or an ad group
  • Any change that would raise your spend, and any budget change
  • New campaigns and changes of strategy

Never automatic

Written into the code, not left to judgement.

  • Moving a budget, unless you have agreed written limits for it
  • Pausing a campaign or an ad group
  • Turning a campaign on, or creating a new one
  • Going against something you have told us

Your account manager can override or undo anything James does.

The full list, on our AI page

Why DPOM

Why choose DPOM for our work.

Websites built to bring in real business, with clear pricing and a UK team you can reach. No contracts on rental plans, no jargon, and no hidden fees.

Fifteen years' experience.

We have built and run websites for UK businesses since 2011, with hundreds of five-star reviews. From a simple brochure site to a busy online store, we have done it many times over.

Built to win you work.

Your website is there to bring in enquiries and sales, not just to look pretty. Every build is designed around real customers, clear calls to action and pages that convert.

Clear, honest pricing.

A flat monthly fee or a fixed project price, agreed up front. No surprise invoices, no hidden costs, and rental plans with no large bill to find at the start.

Who owns what, in writing.

Your content and your domain are always yours. Renting gives you the use of a site while you rent it, and you can buy it outright at any time, at a fixed price.

Senior UK team.

Your project is handled by experienced people based in the UK, designers and developers you can actually talk to, never handed to a junior or sent offshore.

Fast, mobile and found.

Every site we build is fast, looks right on every screen, and is set up properly for Google from day one. Speed, security and SEO basics are baked in, not bolted on.

Before you choose an agency

Questions to ask any agency. Here are our answers about DPOM.

Ask these of any agency you talk to, including us, and compare the answers.

  1. Is the price fixed and agreed before you start?

    YesA fixed project price or a flat monthly fee, agreed before any work begins. Anything outside what was agreed is quoted and approved by you first.

  2. Are there hidden costs or surprise invoices?

    NoNo. No surprise invoices, no hidden costs and no creeping charges.

  3. Am I tied into a long contract?

    NoOur marketing services run month to month, with 31 days’ notice. A rented website starts with 3 months, then rolls monthly.

  4. Do I keep my website, content and data if I leave?

    YesYour words, photographs, domain and data are yours. A website you buy outright is yours, and a rented one is yours to use while you rent it.

  5. Can I reach a real person who knows my project?

    YesYes. A real person on our UK team, who knows your project, explains what we are doing in plain English.

  6. Will you tell me if something is not worth doing?

    YesYes, even when it means less money for us.

What our clients say about working with us.

4.8 from 395+ reviews

I run a busy salon, and keeping up with marketing was stressing me out. This team stepped in and honestly changed everything. Our socials look better, our bookings have picked up, and new clients keep telling us they found us online.

Clare Powell · Feefo, Nov 2025

Read our reviews

Transparency FAQs

Transparency Guarantee FAQs.

The Transparency Guarantee

What is the DPOM Transparency Guarantee?

It is the set of promises we make, in writing, to every client. You own what is yours, pricing is clear and agreed up front, you give 31 days’ notice, we explain what we are doing in plain English, your build is made to be found, and we always give honest advice. It is how we earn your business every month.

Do I really own my website and data?

Your words, your photographs, your domain and your data belong to you, and if you ever choose to work with someone else you keep them. A website you buy outright is yours. A website you rent is yours to use while you rent it, and your domain is registered to you.

Are there any hidden costs?

No. You get a fixed project price or a flat monthly fee, agreed before any work begins, with no surprise invoices and no creeping charges. If a piece of work falls outside what was agreed, we quote it and get your approval first, so you are always in control of what you spend.

Am I tied into a long contract?

No. Our marketing services run month to month, with 31 days’ notice. A rented website starts with 3 months, then rolls monthly. We would rather keep your business by doing genuinely good work than by trapping you in a long contract.

What does plain-English communication mean in practice?

It means we explain what we are doing without hiding behind jargon or vague reports. You can see what is happening, understand why, and reach a real person on our UK team who knows your project. Nothing is buried in a black box you are not allowed to look inside.

Will you really tell me if something is not worth doing?

Yes. If a lower-cost option suits you better, or a piece of work would not give you a fair return, we will say so, even when it means less money for us. Honest advice keeps our clients for years, and that matters more to us than a single bigger invoice.

Does the guarantee apply to all your services?

Yes. The Transparency Guarantee applies across everything we do, including websites, e-commerce, ongoing management, SEO and advertising. Whatever you work with us on, you get the same standards of ownership, clear pricing, notice, plain-English communication and honest advice.

Why does DPOM make this guarantee?

Because the industry has earned a reputation for the opposite, and we have built our business since 2011 by being different. Our clients rate us 4.8 from 395+ reviews, which tells us that treating clients openly and fairly is not just the right thing to do, it is also good business. The guarantee simply puts that in writing.

Get started

Talk to a real person before you decide.

Ask us anything about the Transparency Guarantee, and tell us about your business. We will tell you honestly where we would start and what it would cost.

Call our UK team0115 647 0111

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