DPOM Rocket

Case Study

224% Increase in Conversions

Google Ads (Search and Display)

Impact Teachers

The Brief

Impact Teachers needed to scale their recruitment advertising efficiently. The client approached DPOM to help improve their Google Ads performance and increase the number of teacher applications through their recruitment platform.

The Results

Campaign restructuring with advanced bidding and retargeting produced a 224% jump in conversions. Cost per acquisition fell by 81%. Through careful optimisation and targeting improvements, Impact Teachers now have a scalable recruitment advertising solution.

224%

Increase in Conversions

81%

Decrease in CPA

150%

Increase in Traffic

95%

Increase in Conv. Rate

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