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UK SEO Agency · Google Partner · 15 years

Expert SEO services, from search to customer.

Custom SEO management for UK businesses, run by our UK team from £185 a month, with AI search optimisation in every package.

4.8 from 395+ reviewsYou approve every change

We email you what happens next, with two quick steps to give us read-only access to Search Console and Analytics for the in-depth version.

From search to customer

Where do your customers get lost? Every step has one of our tools on it.

Tap a stage to see what fixes it, which SEO packages include it, and its real screen.

Every stage between the search and the customer has one of our tools on it. Tap one.

Customers search, but find someone else. SEO with AI search optimisation (GEO) built in, so Google and AI assistants can find you.Every packageSee what we do

Visitors land, look around and leave. Nebula shows where they click, scroll and get stuck.Every packageSee Nebula

They have a question at 10pm. Orbit answers on your website, day and night, and takes their details.National and upSee Orbit

The phone rings while you are busy. Relay Convert shows which calls came from Google search; on E-Commerce, Relay answers when you can’t.Every packageSee Relay Convert

Results scattered everywhere. Mission Control puts your rankings, traffic and every enquiry in one place.Every packageSee Mission Control

What we do for you

Our search engine optimisation services. Custom SEO, run for you.

Content-led, white-hat SEO from UK search engine optimisation experts who have grown organic traffic for over 4,000 businesses across 15 years.

More detail

Our custom SEO services cover it all: keyword research, technical SEO, content, local search and AI search optimisation, planned around your goals rather than a fixed playbook. Local trades, national brands, online shops and B2B firms each get a strategy built for them.

Local SEO

When it fits
Your customers are in one town, city or county.
What we do
Your Google Business Profile, local pages and a focused local set of searches.
More detail

When it fits. When the customers you want are near you, searching for a service in your town or on Google Maps.

What we do. Win the customers near you. We optimise your Google Business Profile and build geo-targeted content so you show up in local search and maps. More on our local SEO services for small businesses.

Which packages: Local SEO, from £185 a month. Google Business Profile optimisation is on every package.

  • You approve every change first.On your own approval page in Mission Control: nothing goes live until you say yes.
  • Published to your website for you.Free on a DPOM website, WordPress, Shopify or Wix. Any other platform, £60 a month + VAT.

Also part of our SEO services

Keyword research and optimisation

We find the high-intent terms your customers actually search, then optimise your content, structure and meta data to rank for them and attract qualified leads.

International SEO

Expanding into new regions or languages? We handle the multi-region and multi-language detail so you rank organically in every market you target.

Website migrations

Replatforming or redesigning your site? We protect your rankings through the move with careful redirect mapping and technical checks.

Multi-channel SEO

SEO works best alongside your other channels. We align organic search with content, social and paid so your visibility compounds and your messaging stays consistent everywhere.

Every month

Month in, month out. The SEO management that keeps you climbing.

Six jobs on your site every month, then round again. You approve the plan before anything goes live.

More detail
  • Rankings and keywords. Where you stand now, and the searches your customers actually use.
  • Your monthly plan. The blogs and page changes we propose, sent to your own approval page in Mission Control.
  • You approve it. Nothing goes live until you say yes.
  • Blog posts written for you. Two a month, each answering a question your customers are asking, answer first, with an FAQ.
  • Pages improved and published. Titles, descriptions, headings and wording on the pages that matter most, published for you.
  • Your monthly report. Rankings, visits, Search Console and your site’s speed, plus live rankings and traffic in Mission Control any time. See a demo SEO report

See what your monthly SEO report looks like

Your monththen round again

And more, every month

  • Google Business Profile
  • technical SEO checks
  • AI crawler check
  • an FAQ on every blog
  • internal links
  • Search Console
  • product and category pages
  • page titles and descriptions
  1. Rankings and keywords
  2. Your monthly plan
  3. You approve it
  4. Blogs written for you
  5. Pages improved and published
  6. Your monthly report

SEO case studies

Case study · E-commerce · SEO

Vapouriz. 82% increase in conversions, from SEO.

  • 21%Reduction in Bounce Rate
  • 25%Increase in Avg Visit Duration
  • 44%Increase in Pages Per Session

Read the case study: Vapouriz

How we did it

Before

Vapouriz are in an incredibly competitive industry (e-cigarettes and e-liquids) with established players already dominating the search results.

What we did

As this is a crowded space, a content-driven approach was implemented to help the site rank for long tail, high intent keywords more likely to convert.

Search engine optimisation (SEO).

Figures as published on each case study page, with the services each one lists. All case studies

Common SEO problems

How we fix the usual SEO problems. What our SEO experts do.

Six problems we fix for small businesses, what we do about each one, and which of our tools do the work. Turn a card to see the fix.

  • The problem

    What we do

    Keyword and competitor research to find the searches your customers actually use, then your key pages improved every month and new content written to answer them.

    Keyword research · ContentEvery package

  • The problem

    What we do

    Your Google Business Profile optimised from top to bottom, and geo-targeted content for the towns and cities you serve, so you show up in local search and maps.

    Local SEOGoogle Business Profile: every package

  • The problem

    What we do

    Nebula heatmaps and recordings show where visitors click, scroll and get stuck, so we can turn more of your organic traffic into enquiries.

    NebulaEvery package

  • The problem

    What we do

    Relay Convert shows each visitor a tracking number, so you see which calls came from Google search and can listen back. Google Analytics and Search Console are set up too.

    Relay Convert · Mission ControlRelay Convert, 130 minutes, 8 numbers: every package

  • The problem

    What we do

    Answer-first blogs with an FAQ, key pages that say plainly what you do and where, and a check that AI crawlers can read your site. Nobody can guarantee a place in an AI answer.

    AI search optimisation (GEO)Every package, never an add-on

  • The problem

    What we do

    You approve every change first, see live rankings and traffic in Mission Control, and get a detailed monthly report. James, our AI account manager, tells you how things are going, day or night.

    Mission Control · JamesEvery package

SEO packages

SEO management pricing. Pick your package by where you want to be found.

Every SEO campaign is custom quoted to your industry, your area and how competitive your market is, on one flat monthly fee, never a percentage.

More detail

Prices start from the figures shown, plus a one-off £195 set up. For national and e-commerce SEO the size of your website or catalogue counts too. No long-term contract: cancel with 31 days’ notice.

Which package fits you?

Pick where you want to be found. The package for it lights up below.

Each package is built around where your customers are. Pick yours above, or compare them all below.

Local SEO, from £185 a month + VAT. Your town, city and Google Maps. Tools included, worth £110 a month.

Get my quote for this

National SEO, from £335 a month + VAT. Customers across the whole UK. Tools included, worth £149 a month.

Get my quote for this

E-Commerce SEO, from £585 a month + VAT. Products and categories at scale. Tools included, worth £189 a month.

Get my quote for this

Premium, from £1,500 a month + VAT. Direct access to Brett Dixon, our Managing Director, with everything in E-Commerce sized to you.

Discover Premium

Local SEO

Your town, city and Google Maps

from£185a month + VAT

A focused local set of searches, and Google Maps

Comes with

  • NebulaSee where visitors click, scroll and drop off.
  • Relay ConvertSee which calls came from Google search. 130 minutes, 8 numbers.
  • A Relay business numberA UK number that rings your phone. 130 minutes a month.
  • Mission Control, James and the Form BuilderLive rankings, every enquiry, and James for an update day or night.

Tools included, worth£110 a month

Get my Local quote

Most popular

National SEO

Customers across the whole UK

from£335a month + VAT

A wider UK set of searches, and full technical SEO

Everything in Local, plus

  • Orbit StarterAI chat that answers your visitors and takes their details. 300 conversations a month.
  • Full technical SEOCrawlability, indexing, speed and structure across the whole site.

Tools included, worth£149 a month

Get my National quote

E-Commerce SEO

Products and categories at scale

from£585a month + VAT

Products and categories, and technical SEO for a large catalogue

Everything in National, with more

  • Orbit Business1,000 conversations a month, up from 300.
  • AI Call AnsweringAn AI receptionist answers your calls when you can’t. 130 minutes a month.
  • Product and category optimisationSo everything you sell can be found.

Tools included, worth£189 a month

Get my E-Commerce quote

By appointment

Premium

Direct access to Brett Dixon, MD

from£1,500a month + VAT

Brett runs your campaign and is available on demand

Everything in E-Commerce, plus

  • Every tool sized to youEach allowance set for your account with Brett.
  • Quarterly strategy sessionsBy video, with a board-ready monthly report.
  • Publishing on any platformIncluded, whatever your website runs on.

Tools included, worth£189+ a month

Discover Premium
  • You approve every change.Nothing goes live until you say yes.
  • Blog posts written for you.Two a month, with AI search optimisation built in.
  • You own your content.And your rankings, if you ever leave.
  • No long contract.Monthly rolling, with 31 days’ notice.

Plus a one-off £195 set up. We publish your SEO work for free on a DPOM website, WordPress, Shopify or Wix; on any other platform publishing is £60 a month + VAT, included on Premium. Want AI chat on Local? Add Orbit from £39 a month in Mission Control.

Compare every feature

Request a free SEO audit

Not sure where you stand? Every SEO enquiry can start with a free, objective SEO audit: what is already working on your site, what is holding your rankings back, and how we would improve it. No cost, no obligation, and you keep the findings.

What the audit covers
  • Website structure: navigation, content and technical foundations.
  • Keyword performance: your current rankings and the biggest opportunities.
  • Competitor analysis: how you compare to the sites outranking you.
  • Organic traffic: where your traffic comes from and where it leaks.
  • Content review: which pages earn their keep, which are thin and the gaps worth filling.
  • Technical and crawl health: whether Google can find, understand and index every page that matters.
  • Page experience: site speed and Core Web Vitals.
  • Local SEO check: your Google Business Profile and local visibility.
  • Tracking: call, form and sale tracking so the results are measurable.
  • Growth opportunities: quick wins and long-term wins, clearly prioritised.

When your audit is ready we arrange a short online meeting to walk you through it.

Get my free SEO audit

Software we built

Getting found is half the job. Our tools win you the customer.

Follow one visitor from Google to your inbox. Each step has one of our own tools on it, and each one shows you exactly what happened. Tap a step to see the real screen.

Nebula Heatmaps and Visitor Recordings

SEO brings the visit. Nebula shows what happened next: where visitors click, scroll and get stuck, on computers and phones, and lets you watch real visits back.

Local
Included
National
Included
E-Commerce
Included
A Nebula click heatmap of a product page in Mission Control, with what the page is telling you in plain English, demo account

Real screens from Mission Control, shown with our demo account, Tallow & Teasel, an invented shop with sample data.

What our SEO clients say

4.8 from 395+ reviews

Excellent explanations of activity on and traffic to our website. Always ready to fine tune to meet needs, and to recommend and implement measures to maximise our website's exposure. Great feedback and analysis in language a lay-person understands.

Anonymous · Feefo, Mar 2026

Read our reviews

Who looks after your SEO

A real person runs your SEO. James helps in between.

Every SEO package has a dedicated SEO specialist on our UK team who knows your site, plans each month’s work and sends it to you to approve. James, our AI account manager, tells you how your rankings and traffic are doing, day or night, and passes your instructions to your specialist.

AI does the routine, people decide. Your account manager can override anything our AI does, and nothing goes live on your website until you approve it.

Meet the team
  • Camilla, Senior Marketing Manager at DPOMCamillaSenior Marketing Manager
  • Lee, Senior Marketing Manager at DPOMLeeSenior Marketing Manager
  • Patrick, Senior Support Manager at DPOMPatrickSenior Support Manager
  • Valerie, Operations Manager at DPOMValerieOperations Manager
  • Brett Dixon, Founder and Director at DPOMBrettFounder & Director
  • Jayme Dixon, Director at DPOMJaymeDirector
  • Nige, Director at DPOMNigeDirector
  • James, AI account manager at DPOMJamesAI account manager, 24/7

Before you choose an SEO company

Why choose DPOM for SEO? Ask any agency these questions. Here are our answers.

Our answers are backed in writing by our Transparency Guarantee. Take the list with you and compare.

  1. Do I approve every change before it goes live?

    YesOn your own approval page in Mission Control. Nothing goes live until you say yes.

  2. Do I own my content and rankings?

    YesYour website, content and every improvement we make stay yours if you ever leave.

  3. Do you charge a percentage of anything?

    NoOne fixed monthly fee, custom quoted and agreed up front.

  4. Am I tied into a long contract?

    NoMonthly rolling, cancel with 31 days’ notice. We earn your business every month.

  5. Is AI search optimisation an extra?

    NoGEO comes with every package. Nobody can guarantee a place in an AI answer; we make you the clearest answer to quote.

  6. Is my content written for me?

    YesTwo blog posts a month, each answering a question your customers ask, and published for you.

  7. Can I see my rankings any time?

    YesLive rankings and traffic in Mission Control, and a detailed report every month, in plain English.

  8. Is it white-hat SEO only?

    YesNo schemes or risky shortcuts. Everything follows Google’s guidelines, so your rankings are built to last.

Switching agency

Switching from your current SEO agency. Here is how it works.

Thinking of moving your SEO from another agency or a freelancer? Here is what changes, and exactly how your first 90 days work. Ask us the same questions you would ask anyone.

What changes when you move to us

  • You approve every change.Each month’s plan lands on your approval page in Mission Control before anything goes live.
  • Your content stays yours.Your website, content and every improvement we make belong to you, under your own accounts.
  • A flat fee, never a percentage.One monthly fee, custom quoted to your market and agreed up front.
  • No long contract.Monthly rolling, cancel with 31 days’ notice.
  • Rankings live in Mission Control.Rankings, traffic, calls, chats, forms and every report, in plain English.

How switching works: your first 90 days

  1. Before you decideFree SEO auditWe audit your site, rankings and Google Business Profile, free.
    More detail

    A free, objective SEO audit. We tell you, with examples, what is already working on your site and what is holding your rankings back, so the move starts from what already earns its keep. A short online meeting walks you through it. Start my free SEO audit

  2. Day 1Your planAn onboarding call and our SEO questionnaire.
    More detail

    Onboarding and discovery. A proper conversation about your business, then our SEO questionnaire: your target market, competitors and locations, what makes you different, any past SEO work, and your Google Business Profile. Your dedicated SEO specialist reviews your website and existing rankings alongside it.

  3. Weeks 1 to 2FoundationsAccess, research and baselines, then the first fixes.
    More detail

    Foundations. Search Console and Google Analytics connected, keyword and competitor research, a Google Trends report, and baseline rankings and traffic recorded, so you can see the impact of our work rather than rely on guesswork. Then the first technical and on-page fixes, once you approve them.

  4. Months 1 to 3Build and growMonthly plans, content and your first reports.
    More detail

    Build and grow. Content and local signals built out month by month, each plan approved by you first. SEO is a long game, so early momentum builds steadily through the first few months, and each monthly report shows what we did and what is next.

New to SEO? The same plan, starting from your site as it is today.

What we do

Be found online when it matters

Ranking highly on Google is how customers find you. Our SEO services cover search engine optimisation and ongoing SEO management.

More detail

Your small business appears at the top of search when people are actively looking for what you sell, and that traffic turns into enquiries and sales.

No two businesses are the same, so we never run a one-size-fits-all playbook. Our SEO services are custom, bespoke SEO services: a personalised, data-driven strategy around your goals, whether that is local search in your town or growing organic traffic nationally. SEO is an investment in long-term growth.

Everything we do is content-led. Quality content helps you rank for hundreds of relevant search terms and builds you up as a trusted authority in your industry, which earns natural links and lasting visibility.

Fully managed

Fully managed SEO services, handled for you

Our SEO management services are done for you. You run your business while our team handles the strategy, the technical work and the content.

Small business SEO services, end to end

Technical audits, on-page optimisation, content and local search, all managed under one roof. Our small business SEO services cover everything that helps you rank, so nothing falls through the cracks.

Expert SEO, not a junior or a script

As an expert SEO company, your account is run by experienced UK SEO specialists who have done this for 15 years. You get expert SEO services and a real person who knows your account.

Ongoing SEO management

SEO is not a one-off job. Our SEO management services keep improving your rankings month after month, with clear reporting so you always see what we have done and what is next. See our SEO pricing and packages.

A team you can reach

Your dedicated small business SEO consultant

A dedicated SEO specialist who knows your account and your market: an SEO consultant for small businesses, with senior expertise and a straight answer.

A named point of contact

Your small business SEO consultant is your single point of contact, so you never have to explain your business twice or chase an anonymous inbox.

A small business SEO company that gets SMEs

We are a small business SEO company through and through. For 15 years we have helped 4,000+ UK SMEs grow their organic traffic, so we understand small budgets and the need for real results.

Senior expertise, honest advice

As an established small business SEO agency, we tell you what will actually move the needle and what is not worth your money. See what clients say on our reviews page.

Honest answer

Thinking about pay on results SEO?

A fair question, and one we are asked a lot. Before you sign any pay on results deal, ask how a “result” is defined, and who defines it.

More detail

Also ask: is it a single ranking or more enquiries, what happens to the work if you stop, and how is the work reported? We do not work on pay on results. Instead you get a flat monthly fee and no long contract, so we have to earn your business every single month. You always know exactly what you pay, every bit of work is reported, and if it is not right for you, you are free to walk away.

What you get

What our SEO services include every month

No mystery retainers and no jargon: one fixed monthly price for ongoing SEO optimisation by our SEO experts, month after month.

More detail

Every SEO campaign starts with a full technical audit. We find and fix the problems that hold small business websites back, things like slow pages, crawl errors, broken links and thin or duplicated content.

Alongside the technical work, our SEO experts research the searches your customers actually make and build a content plan around them. We write the posts for you, handle the on-page optimisation of titles, headings and internal links, and work on your local visibility, from your Google Business Profile through to location pages. Every month closes with a plain-English report showing exactly what was done and how your visibility is moving.

These SEO services suit owner-managed businesses that want an experienced SEO consultant doing the work without the cost of hiring in-house: local trades and clinics, professional services firms, national service companies and growing online stores.

UK coverage

SEO services across the UK

A UK SEO agency based in Grantham, just outside Nottingham, working with businesses right across the country.

More detail

Everything is handled by our UK team, on UK hours, so where you are based makes no difference to the SEO you get. We match the work to your business, whether you serve one town, a county or the whole of the UK.

See the areas we cover, including Nottingham, Leicester and Birmingham.

People and AI, together

Experienced people at the helm. Our own AI behind them.

DPOM has looked after UK businesses since 2011, and your account manager still runs your account. Behind them now is a system we built in-house: tools that turn visitors into enquiries, and James, our AI, watching your account day and night.

  • Camilla, Senior Marketing Manager at DPOM
  • Lee, Senior Marketing Manager at DPOM
  • Patrick, Senior Support Manager at DPOM
  • Valerie, Operations Manager at DPOM

Your account manager at the helm

An experienced person on our UK team sets your plan, makes the big calls and approves anything you ask for. They can override or undo anything our AI does.

AI does the routine, people decide.

A family business, looking after UK businesses since 2011

James, DPOM's AI account manager

James, our AI, day and night

Ask him about your results, reports or next step in Mission Control, any time. He checks your tracking every weekday, flags ads that stop the same day and warns you before seasonal dips.

Where we switch him on, he makes routine Google Ads changes. Every change is based on your account's own data, and your account manager can override it.

See Mission Control

Every change James makes is based on data, and a person can always override it.

How we use AI to get you ahead, honestly

SEO FAQs

SEO frequently asked questions.

More SEO FAQs

Cost and contracts

How much do SEO services cost?

Every SEO campaign is custom quoted to your market, your goals and how competitive your sector is, starting from £185 a month, plus a one-off £195 set up. It is a fixed monthly fee, never a percentage of anything. Treat our published prices as a starting point, then we tailor an exact quote to you.

How much does SEO cost in the UK?

Our SEO services start at £185 a month for UK small businesses. It is a flat monthly fee with no long contract, so you always know exactly what you pay, every bit of work is reported, and you are free to walk away. Every potential customer can have a free SEO audit first.

How much do SEO services cost in the UK?

DPOM SEO services start at £185 a month for UK small businesses, charged as a flat monthly fee with no long contract. National SEO starts at £335 and E-Commerce SEO at £585. Every pound of work is reported, so you always know what you are paying for.

How much should you pay for SEO services?

DPOM SEO services start at £185 a month for UK small businesses, charged as a flat monthly fee with no long contract. That buys content-led work run by experienced UK SEO specialists rather than a junior or a script. Every potential customer can have a free, objective SEO audit before committing to anything.

Will I get a contract, and do I own my work?

No long-term contracts. You can cancel with 31 days notice, and the content and improvements made to your site are yours to keep. We earn your business every month rather than locking you in.

How it works

What are SEO services and what is SEO?

SEO (search engine optimisation) is how people find you in Google’s organic results without paying for ads. Our SEO services cover the technical, content and local work needed to rank you for the terms your customers search, so you get more qualified traffic and enquiries over time.

What is SEO management?

SEO management is the ongoing work of improving and protecting your visibility in search, rather than a one-off project. At DPOM it starts with a full technical audit covering slow pages, crawl errors, broken links and thin content, then monthly work you approve first. It is a flat fee from £185 a month, fully reported, with no long contract.

What do SEO management services include?

SEO management at DPOM starts with a full technical audit, then fixing the problems that hold small business websites back, such as slow pages, crawl errors, broken links and thin or duplicated content. Every month you get 2 a month blog posts written for you, on-page improvements and a detailed report. It is a flat fee from £185 a month, fully reported, with no long contract.

What is included in your SEO management services?

Every campaign starts with a full technical audit, then ongoing work on the problems that hold small business websites back, such as slow pages, crawl errors, broken links and thin or duplicated content. AI search optimisation (GEO) is included in every package, and you approve every change first. It is a flat fee from £185 a month, fully reported, with no long contract.

What is a custom SEO service?

A custom SEO service is a strategy built around one business rather than a fixed package. We never run a one-size-fits-all playbook. We build a personalised, data-driven strategy around your goals, whether that is local search in your town or growing organic traffic nationally, and it can start with a free, objective SEO audit.

How long does SEO take to work?

SEO is a long-term strategy. It usually takes several months to see notable gains, and performance keeps building the longer you invest. Nobody can promise instant rankings, and the shortcuts behind quick results can get a site penalised.

How do you improve rankings safely?

We never use schemes or risky shortcuts that break Google’s guidelines and can get sites penalised. Instead we create genuinely useful content that earns natural authority and trust over time. That is what moves the needle safely, and it keeps working for years.

What kind of reporting will I get?

Every SEO client gets live rankings and traffic in Mission Control and a detailed monthly report tracking rankings, visits, Search Console and your site’s speed, with a written summary from your account manager explaining what was done and what is planned next.

Who will manage my SEO?

Your account is run by experienced UK SEO specialists who have done this for 15 years, not a junior or a script. The same team has grown organic traffic for over 4,000 UK businesses since 2011, from local trades to national brands, across virtually every sector.

Is SEO right for you?

Do you offer small business SEO services?

Yes. Small business SEO services are our core focus. As a small business SEO agency we have grown organic traffic for over 4,000 UK companies across 15 years, with content-led SEO from £185 a month. Whether you need a small business SEO company to run everything for you or a small business SEO consultant to steer your in-house team, we tailor the work and the budget to suit you.

Is SEO worth it for small businesses?

Yes. Over the long term SEO has some of the best returns in marketing, because organic traffic keeps coming without paying per click. Patience is key, but a content-led strategy compounds into consistent, lower-cost enquiries.

Do you do local SEO?

Yes, local SEO is one of our specialisms. We optimise your Google Business Profile and build geo-targeted content so you appear when nearby customers search for your services, driving calls, footfall and local leads.

Do you offer SEO for e-commerce stores?

Yes. We optimise product pages, categories and site structure so online stores rank for the terms shoppers use. Whatever you sell, we make sure your products can be found in organic search.

What is the difference between SEO and Google Ads?

Google Ads puts you at the top instantly but you pay for every click. SEO builds lasting organic visibility that keeps working after the work is done. Most businesses do best using both together, and we can manage the full mix.

Get started

Ready to grow your organic traffic?

The quickest way is a call. Tell us where you want to be found, and we will tell you honestly what will work, and what it costs.

Call our UK SEO team0115 647 0111

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Instant custom SEO quote

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Your price straight away, tailored once we have looked at your site. No hard sell.

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