Local SEO services for small businesses.

Local SEO is how nearby customers find you when they search for a product or service in your area, such as “plumber near me” or “dentist in Nottingham”. It focuses on the Google map pack, Google Maps and location-based results rather than national rankings alone. Alongside the usual on-site and content work, it adds your Google Business Profile and reviews, two of the strongest signals Google uses to decide which local businesses to show.

The map pack is the block of three local businesses with a map that appears near the top of local searches. Getting in comes down to a well-optimised Google Business Profile, consistent business details across the web, genuine reviews, and a website with relevant local content. We work on all of these together, because Google weighs relevance, distance and prominence when deciding who to feature.

It is one of the biggest factors in whether you show up on Google Maps and in the map pack. We optimise it from top to bottom, including categories, services, description, opening hours, photos and tracking links, then put a plan in place for regular posts, questions and answers, and review responses, so your profile keeps working for you rather than sitting idle.

Citations are mentions of your business name, address and phone number on other websites, such as directories and local listings. When these details are accurate and consistent everywhere, they reinforce to Google that your business is real and trustworthy, which supports your local rankings. Inconsistent or outdated details pull in the opposite direction, so it is worth keeping them up to date.

Yes. A steady stream of genuine, recent reviews helps with both rankings and the decision customers make when they see you. We help you encourage more real reviews and respond to them properly. We never buy or fake reviews, as that breaches Google’s guidelines and can get your profile suspended.

Yes. For multi-location businesses we set up and optimise a Google Business Profile for each site and build dedicated location pages so every branch can rank in its own area. We keep details consistent across all of them and tailor the local content to each town or city you serve.

Absolutely. Many of our clients are tradespeople and mobile or service-area businesses with no public address. We can configure your Google Business Profile to show a service area instead of a pin, and target the towns and postcodes you cover, so you still appear for nearby searches and win local enquiries.

We work with all kinds of local small businesses, including restaurants and cafes, trades such as plumbers, electricians and builders, shops, clinics and professional services. If your customers are in your town or city and you want more calls, footfall and enquiries, local SEO is built for you.

Yes. Nearly half of all Google searches have local intent, and someone looking for a restaurant, plumber, shop or clinic near them is usually ready to call, visit or book that same day. Local SEO puts you in front of them at that moment. Start with our free local SEO audit.

Getting into the map pack means joining up everything that influences local visibility, not just one listing. We cover the work that decides whether you appear in the Google map pack and on Google Maps, all content-led and white-hat. Our free, objective audit shows you what is currently holding your rankings back.

Local SEO for small businesses covers the Google map pack and Maps, so restaurants, trades, shops and clinics appear when nearby customers search. Everything is content-led and white-hat, run by a UK team with 15 years and over 4,000 UK businesses grown, and it starts with a free local SEO audit. Every package also includes AI search optimisation (GEO), so there is nothing extra to buy.

Every local SEO campaign is custom quoted to your area, your goals and how competitive your sector is, starting from £185 a month, plus a one-off £195 set up. It is a fixed monthly fee, never a percentage of anything. Treat our published price as a starting point, then we tailor an exact quote to you. To compare every package, see our SEO packages page

Local SEO is a long-term strategy, though map pack and Google Business Profile gains can often show sooner than broader national rankings. It usually takes a few months to build real momentum, and results keep compounding the longer you invest. Nobody can promise instant rankings, and be wary of any agency that does, as the shortcuts behind quick results can get your listing or site penalised.

Yes. We publish the work we plan for you free on a DPOM website, WordPress, Shopify or Wix. On any other platform publishing is £60 a month + VAT, and it is included on Premium. You approve every change first, on your own approval page in Mission Control.