Partner
Discount on every package
15%off every package
Unlocks at your 1st client
Included
- Partner price on every serviceMonthly and set-up fees.
- You set what your client paysThe margin is yours.
White label SEO · Google Partner · 15 years
Resell SEO under your own brand through the free DPOM Partner Programme, with partner discounts up to 35%, and keep every client as yours.
From pitch to a happy client
Tap a step to see the problem, what white label SEO does about it and where it sits in our programme.
Your clients keep asking for SEO. Tap a step.
Your clients keep asking where they rank and you have no SEO specialists. Say yes without hiring a team. A senior UK team does the technical work, the local and national SEO and the content behind your brand.Free to joinHow it works
A busy spell becomes a bottleneck, and SEO is slow work that cannot wait. Scalable overflow capacity, whether it is one site or fifty, scaling up or down month to month.Rolling monthlyWhy agencies choose us
You worry a supplier could approach your client, or show up on their reports. We never contact, market to or poach your clients. Reports and approvals carry your brand, and we sign your NDA first.NDA on requestYour brand, front and centre
You need wholesale pricing that leaves you a real margin. Partner discounts from 15% up to 35% on every package, and you set the price your client pays.Free to joinSee the partner tiers
SEO progress is hard to show, so clients wonder what they pay for. Branded monthly reports in plain English show what was done and what moved, so your agency looks great every month.IncludedThe free partner portal
How it works
Four simple steps from your pitch to a live SEO client, with DPOM working quietly behind your brand the whole way.
Your client asks for SEO. You say yes. Scope what they need using the Services & Pricing catalogue in your portal, including the live SEO calculator, where every price is already your partner price.
Generate a quote from inside the portal with your logo, your colours and your contact details. Add your own markup. DPOM never appears.
They pay you the figure you quoted. We invoice you our partner price. The margin is yours, billed monthly, on a rolling agreement.
A senior UK team builds and runs the SEO: the technical fixes, the pages and posts, and the monthly reporting. Reports and onboarding all carry your brand. Your client never knows DPOM exists.
Ready to start? Registration takes a couple of minutes, with no joining fee.
What you get
Register and everything below is waiting for you.
Register and the portal is yours: set your branding once and every quote, onboarding email, dashboard and report from then on carries it. There is a portal guide if you want to see every section first.
Your own branded dashboard for managing clients, orders and reports in one place.
Customer-facing quote pages with your logo, colours and contact details. DPOM stays invisible.
Every service and tier with your partner price already applied. All the pricing, no need to ask.
The same dynamic SEO calculator our account managers use, embedded right in your portal.
Resell Sentinel click fraud protection, Nebula CRO and Pulsar lead intelligence on top of any package.
Produce white-labelled terms of service in seconds, ready to attach to a quote or host on your site.
A named DPOM account manager you can email or call for non-standard quotes and bundle pricing.
Every client gets an automated monthly report on the first working day of the month, under your brand.
Partner tiers
A discount on every package, applied to monthly fees and set-up fees alike. Your tier moves up automatically as your active client count grows.
Your partner discount unlocks once your first referred client has signed and paid. Until then you will see and quote at full DPOM list price. This keeps the programme for genuine partners, and means every active partner has at least one real client behind them. All prices exclude VAT.
Worked example: take Local SEO, listed at £185 a month. At your tier you pay that less your discount, you charge your client whatever you choose, and the difference is yours every month, across every client you place. You set the price. Nothing stops you charging more than list price, and most partners do. DPOM never undercuts you and never contacts your clients. We have left the exact partner prices out of this page on purpose: every service and tier, with your price at each level, is inside the portal the moment you join.
Discount on every package
15%off every package
Unlocks at your 1st client
Included
Most partners
Discount on every package
20%off every package
5+ active clients
Included
Discount on every package
25%off every package
10+ active clients
Included
Discount on every package
30%off every package
20+ active clients
Included
Discount on every package
35%off every package
30+ active clients
Included
Free to join. No joining fee, no set-up cost and no commitment. See every price inside once you register.
Join the Partner ProgrammePricing and reporting
Transparent partner pricing on every package, plus the branded reporting that makes your agency look great.
Our white label SEO is billed as a fixed monthly partner price per client, and you set your own retail price on top, so the margin is entirely yours. Our direct SEO list prices start at £185 a month for Local SEO and £335 a month for National SEO, ex VAT, and your partner discount comes off those. As you bring on more clients, your discount increases, starting at 15% and rising in tiers the more you place with us.
There are no long-term contracts. Every client runs on a rolling monthly agreement with 31 days’ notice. The SEO list price carries a one-off £195 set-up fee, and the partner discount applies to set-up fees as well as monthly fees. Your clients keep their own content and their own Business Profile.
Every client gets a monthly report under your agency name, with plain-English notes on what was done, which searches moved and what came in from search. It is presented as your reporting, with no DPOM branding anywhere your client can see.
Your brand, front and centre
You own the relationship from first quote to monthly report. We stay completely behind the scenes unless you choose to tell them otherwise.
The whole programme is built so the work looks like it came from your team. Quotes carry your logo. Onboarding emails come from your brand. Dashboards and monthly reports show your name, your colours and your contact details. There is no DPOM branding anywhere your client can see.
We never email your clients, never appear on their reports, and never show up on their card statements. They pay you. You pay us. We are happy to sign your NDA before we see a single account, so your client list and your margins stay strictly confidential.
Your brand on every quote, dashboard and report. Your contact details on onboarding, never ours. No DPOM emails to your client, ever. No DPOM on their reports or card statements. An NDA on request before we touch an account. They stay 100% yours: we never market to or poach them.
Why partner with us
Everything you need to resell SEO with confidence, all delivered quietly under your brand by a dedicated UK team.
Monthly SEO reports with your logo, your colours and your agency name. Send them to your clients exactly as if your own team produced them. No DPOM branding anywhere.
We deliver invisibly and never contact, market to or poach your clients. You own the relationship, the billing and the account, full stop. Our name never reaches them.
Take on more SEO clients than your in-house resource allows. Whether it is one site or fifty, we scale with you month to month so a busy spell never becomes a bottleneck.
A senior, UK-based SEO team runs every account, the same specialists who deliver our direct client work. No offshoring and no junior hand-offs.
We are happy to sign your NDA before we see a single account. Your client list, your margins and your commercial arrangements stay strictly confidential, always.
Register in minutes, with no joining fee and no commitment. Send us your first client brief and we get the work moving, so you can say yes the moment a client asks.
Resell SEO, Google Ads, Microsoft Ads, Social Ads and Social Management from one place. Add a whole marketing arm under your brand without juggling a string of suppliers.
No joining fee and no set-up cost to become a partner. Every client runs on a rolling monthly agreement, so you can scale up, scale down or leave with 31 days’ notice.
Getting started
Most of it is just setting your branding once.
Upload your logo, pick your accent colour and add your contact details. It takes about 5 minutes and every quote from then on is yours.
Then open Services & Pricing and see every package at your partner rate, including the live SEO calculator.
Use the T&Cs generator to produce white-labelled terms you can attach to any quote.
Pick a service and tier, add your client and the price you want to charge, and send a fully branded quote. Once they accept, onboarding goes out under your brand. They never need to know DPOM exists.
Your client pays you the price you set. We invoice you our partner rate. The difference is your margin, billed monthly on a rolling agreement.
Ready to start? Registration takes a couple of minutes, with no joining fee.
The service
If you run a web design studio, a marketing agency, a PR firm or a consultancy, your clients keep asking for SEO. White label SEO lets you say yes without hiring specialists or learning the work yourself.
You sell and own the relationship, we do the SEO behind the scenes, and everything reaches your client under your brand. You bring us the client and the brief, we plan and carry out the work, and you receive fully unbranded reports to pass on as your own.
Technical SEO, covering crawlability, indexing, speed and structure. Local SEO for businesses that win work in their town and on Google Maps, and national SEO for businesses that sell across the UK. Pages and blog posts written for the end client, who approves every change before it goes live. AI search optimisation (GEO) is included in every SEO package and is never an upcharge.
To your client, the work is all yours. We never appear, never make contact and never compete for the account. You stay the trusted face while a senior UK team does the heavy lifting.
Clean, client-ready white label reports each month with your branding, covering what was done and what moved. No one can promise a ranking or a place in an AI answer, so the reports show the work and the results, not guesses.
We are a white label SEO company based in the UK, so your clients get a UK team behind the scenes and UK reporting. Whether you call it white label SEO services or SEO reseller services, it works the same way: you sell it, we deliver it, and our white label SEO agency stays invisible. If you want an SEO reseller UK agencies can use for more than SEO, Google Ads, Microsoft Ads and social sit in the same programme, so your white label SEO UK clients can add any of them later. Take the detail away with you: the Partner Programme Overview (the big picture, how the margin works and what you get), the Partner Portal Guide (every section of the portal), and the full service pricing guide, unlocked the moment you join. If you want to see our direct SEO first, read about SEO services and SEO pricing.
Why DPOM
The same team and standards behind our direct clients now sit behind your brand. A flat monthly fee, a team you can reach and people who make the decisions.
Specialists in search marketing for 15 years, and a Google Partner. We have seen every algorithm change and platform update and adapted through all of it.
James, our AI account manager, answers questions day or night and does routine work from each account’s own data, which our UK team can override. You get the speed of AI with the judgement of 15 years’ experience.
A fixed monthly fee, never a share of your client’s takings. No hidden costs. You always know exactly what you pay.
Nothing goes live on a client’s website until it has been approved, so you never have to explain a change you did not see coming.
Every account is handled by experienced people based in the UK, not handed to a junior or sent offshore.
AI search optimisation (GEO) is part of every SEO package, never an upcharge. We never promise a place in an AI answer, because nobody can.
Reporting
Every client gets a monthly report under your brand. We detail everything we did, show what moved and lay out the plan for next month.
No jargon and no screens of numbers nobody asked for. Your client reads it and knows what happened.
Every change made that month, so your client always knows what they are paying for.
Searches that improved and the enquiries that came from search, shown honestly, including what is still early.
Clear next steps and recommendations for the month ahead.
Reports are personalised to each client’s site and carry your brand. View a live demo report: a real interactive demo with sample data.
Built in-house
Tap a tool to see the real screen.
Heatmaps, scroll tracking and session recordings show how visitors behave on a page, so more of the visits SEO brings turn into enquiries. Available as an add-on on top of any package.

Rankings, results and reports in one place, with James, our AI account manager, to answer questions day or night.

Real screens from Mission Control, shown with our demo account, Tallow & Teasel, an invented shop with sample data.
Case study · Legal
Before
After performing an audit, we discovered that LMP Law’s campaigns were poorly targeted with poor quality ad copy that resulted in poor CPCs and a low Quality Score.
What we did
We rebuilt the campaigns using best practices and introduced smart bidding strategies combined with better keyword targeting and ad copy to drive consistent growth without any increase in budget.
Nottingham law firm, property market.
Case study · Recruitment
Case study · Trades
Figures as published on each case study page, with the services each one lists. This is the work our direct clients see, and the same team delivers your partner work. All case studies
Really happy Camilla and Lee. Im a small business in Derby and google ads and seo is something I don't understand but the guys take there time to explain it to me in a way I understand and ultimately, I get more customers which is what counts

Camilla and Lee are two of our senior marketing managers.
Lee is very knowledgeable in the field and has been achieving good results with our accounts, making better use of our marketing budgets. Lee is very friendly and personable and able to explain things in ways I understand and always keeps me in the loop of what's happening.
Lee is one of our senior marketing managers.
Lee is excellent at his job, created campaigns that bring in lots of leads. Thank You
Lee is one of our senior marketing managers.
I'm a tyre fitter in Nottingham and Newark and the Google ads pro service works for me. I know when it's not working as my phone stops ringing and the guys at dpom are always on hand to reassure me and improve the ads
Top experience and Lee Harrop is spot on Highly recommend
Lee is one of our senior marketing managers.
Who runs your account
A dedicated senior UK team runs every partner SEO account, the same specialists who deliver our direct client work. James, our AI account manager, helps with questions in between.
AI does the routine, people decide. Every change James makes is based on data, and our team can override it.
Meet the team
CamillaSenior Marketing Manager
LeeSenior Marketing Manager
PatrickSenior Support Manager
ValerieOperations Manager
BrettFounder & Director
JaymeDirector
NigeDirector
JamesAI account manager, 24/7Before you choose a white label SEO partner
Ask any provider these questions. Here are our answers, backed in writing by our Transparency Guarantee.
Will you contact or poach my clients?
NoNever. We work invisibly behind your brand and have no contact with your clients. We are happy to sign your NDA to put that in writing.
Is the reporting really unbranded?
YesYes. Reports carry your logo, your colours and your agency name, with no DPOM branding anywhere.
Who does the SEO work?
YesA dedicated, senior UK-based SEO team, the same specialists behind our direct client work. No offshoring or junior hand-offs.
Will you promise my client a number one ranking?
NoNo. Nobody can promise a position, or a place in an AI answer. We show what we did and what changed.
Do you buy or fake reviews or take shortcuts?
NoNever. We do honest work that would stand up if the client read every line, because they can.
Does the end client approve the work?
YesYes. Pages and posts reach the client for approval before they go live, so nothing surprises you or them.
Is AI search optimisation an extra?
NoNo. AI search optimisation (GEO) is included in every SEO package, never an upcharge.
Am I tied into a long contract?
NoNo. Every client runs on a rolling monthly agreement, with 31 days’ notice.
White label SEO FAQs
White label SEO is where a specialist team does the SEO for your client, fully unbranded, so you can offer the service under your own name. We do the technical work, the pages and the reporting invisibly, and your client only ever sees your brand.
You bring the client and own the relationship, we deliver the SEO behind the scenes. You send us the brief, we plan and carry out the work, and you receive unbranded reports to pass on as your own. To your client, the entire service appears to come from your agency.
Yes. Our partner programme is free to join with no commitment, built for web designers, marketing agencies, SEO firms and consultants. You register in minutes, place client work at your discounted partner rate, and your discount grows as you bring on more clients.
Technical SEO, local and national SEO, pages and blog posts the end client approves, and monthly reporting under your brand. AI search optimisation (GEO) is included in every SEO package and is never an upcharge. We never promise rankings or a place in an AI answer.
Fast. Registration takes a couple of minutes with no joining fee, and once you send your first client brief we get the work moving. That means you can say yes to a client the moment they ask.
You pay a fixed monthly partner price per client and add your own markup, so the margin is yours. Our direct SEO list prices start at £185 a month for Local SEO, ex VAT, and your partner discount, from 15% and rising in tiers as you scale, comes off those. You decide what to charge your client.
No long-term contracts. Every client runs on a rolling monthly agreement with 31 days’ notice. SEO carries a one-off £195 set-up fee at list price, and your partner discount applies to set-up fees as well as monthly fees.
Never. We work invisibly behind your brand and have no contact with your clients. We do not market to them, approach them or compete for the account in any way. Your clients stay 100% yours, and we are happy to sign your NDA to put that in writing.
Yes, completely. Reports carry your logo, your colours and your agency name, with no DPOM branding anywhere. You send professional SEO reporting to your clients exactly as if your own team produced it.
Yes. White label delivery gives you scalable overflow capacity, so you can take on more SEO clients than your in-house team could manage. Scale up or down month to month, whether that is a single site or fifty.
A dedicated, senior UK-based SEO team does the work, the same specialists behind our direct client work. With 15 years of experience and a rating of 4.8 from 395+ reviews, you get real expertise delivered quietly under your brand, with no offshoring or junior hand-offs.
Get started
Create your free partner account in minutes. Set your branding, see every service at your price, generate white-labelled T&Cs and send your first branded SEO quote the same day.
Talk to our partner team0115 647 0111