Case study · Food delivery · Social media advertising (Facebook and Instagram)
Potage. 71% increase in sales from social ads.
- 48%Decrease in CPR
- 38%Ad Clicks Increased
- 12%Cost Decrease
CALL 0115 647 0111
TikTok ads agency · Google Partner · 15 years
We plan, launch and manage your paid TikTok ads for a fixed monthly fee from £145, never a percentage of your ad spend. Compare social media ads packages.
4.8 from 395+ reviewsFixed fee, never a % of spend
From scroll to customer
Tap a step to see the problem, what fixes it and which packages include it.
Every step between the video and the customer has a fix. Tap one.
Your TikTok ads are shown to people who will never buy. Targeting built around your customers: location, interests and behaviour, plus audiences made from your own website visitors.Every packageSee targeting
People swipe past before your message lands. Hooks, formats and Spark Ads tested against each other, so the data shows which opening earns the watch.Every packageSee creative
Money goes out and you cannot see what came back. The TikTok Pixel and Events API installed, so leads and sales are tracked back to the ads that produced them.Every packageSee tracking
People watch, visit your website and leave without enquiring. Retargeting shows your offer again to website visitors and people who watched or engaged with your ads.Every packageSee retargeting
Results scattered across ad accounts and spreadsheets. Mission Control puts your results, reports and tools in one place, with James to answer questions day or night.Every packageSee reporting
How we run it
We manage your paid TikTok advertising from set up to monthly report, with your own account manager from Lite upwards. Here is what your fixed monthly fee covers. Compare social media ads packages.
This is TikTok ads management, and nothing else: your campaigns, targeting, tracking, creative testing and reporting. We do not run your organic TikTok account, reply to comments or produce your videos. That keeps the service focused on one job, which is getting your paid ads to work.
We start with what you want from TikTok: enquiries, sales, app installs or website visits. Then we set up the campaigns, ad groups and budgets in TikTok Ads Manager so it is always clear what is working and what is not.
Which packages: Every package.
We build audiences from location, age, interests and behaviour, and from your own website visitors and customer lists where you have them. We review them as results come in, and add exclusions so you stop paying to reach people who will never buy.
Which packages: Every package.
On TikTok the first second decides whether anyone watches. We test different hooks, lengths and formats against each other and keep what earns attention. Spark Ads let us run your own organic posts, or posts from creators you work with, as ads once the post owner has given authorisation. We work with the videos and photos you have, advise on what to film next, and AI images and AI video clips (from £75 a month) can help where you have little footage.
Which packages: Every package, structured testing from Lite.
We install the TikTok Pixel and the Events API, so form fills, calls, purchases and other actions on your website are tracked back to the ad that led to them. Accurate tracking is what lets us manage towards your cost per lead or sale instead of guessing from views.
Which packages: Every package.
Most people do not act the first time they see an ad. We run retargeting to website visitors and to people who watched or engaged with your ads, so the next ad they see is a reminder from a business they already know.
Which packages: Every package.
We check performance regularly, test one change at a time and move budget towards what works. Every month you get a plain-English report tied to leads, sales and cost per result, not views alone.
Which packages: Testing from Lite, scaling what works from Standard.
Every month
Six steps every month, then round again, with budget moving to what works.
And more, every month
Case study · Food delivery · Social media advertising (Facebook and Instagram)
Case study · Food and drink · Social media management and advertising
These two are Facebook and Instagram advertising results, shown as examples of how we manage paid social. Figures as published on each case study page. All case studies
I run a busy salon, and keeping up with marketing was stressing me out. This team stepped in and honestly changed everything. Our socials look better, our bookings have picked up, and new clients keep telling us they found us online.
I've worked with DPOM now for nearly 3 years (PPC and later on Social Media) and I've found them to be easy to work with and very understanding of any concerns I've had.
Lee is very knowledgeable in the field and has been achieving good results with our accounts, making better use of our marketing budgets. Lee is very friendly and personable and able to explain things in ways I understand and always keeps me in the loop of what's happening.
Lee is one of our senior marketing managers.
We have been working with Camilla for a couple of months now and she has been very helpful and knowledgeable! A pleasure to work with her!
Camilla is one of our senior marketing managers.
Excellent explanations of activity on and traffic to our website. Always ready to fine tune to meet needs, and to recommend and implement measures to maximise our website's exposure. Great feedback and analysis in language a lay-person understands.
Before you choose a TikTok advertising agency
Our answers are backed in writing by our Transparency Guarantee. Take the list with you and compare.
Will you tell me if TikTok is the wrong platform for me?
YesYes. If another platform would work harder for your budget, we say so plainly before you spend.
Do you charge a percentage of my ad spend?
NoOne fixed monthly management fee, based on your package. Never a cut of your ad spend.
Does my ad budget go through you?
NoNo. You pay your ad spend to TikTok direct, so you stay in full control of it.
Do I own my ad account and data?
YesYour ad account, audiences and data stay yours, under your own logins. If you ever leave, you keep everything.
Will you run my organic TikTok account?
NoNo. We manage TikTok ads only: campaigns, targeting, tracking, testing and reporting. We do not do organic content, community management or video production.
Can you use my own videos and creators’ posts?
YesYes. With Spark Ads we can run your own posts, or posts from creators you work with, as ads once the post owner has authorised it.
Am I tied into a long contract?
NoMonthly rolling, cancel with 31 days’ notice. We earn your business every month.
What if I want more than one platform?
YesEach package runs your ads on one platform. An extra social platform added to a package is half the package price. Compare social media ads packages.
Is the set up fee shown up front?
Yes£195 on Starter and Lite, free on Standard and Elite, shown in your quote beside the monthly fee.
Do you track leads and sales, not just views?
YesWe install the TikTok Pixel and Events API on every package, so we manage towards real enquiries and sales.
Who runs your ads
Your campaigns are built and watched by experienced UK people, with your own account manager from Lite upwards. James, our AI account manager, answers questions day or night and passes your instructions on.
AI does the routine, people decide. Your account manager makes the decisions on your ad accounts.
Meet the teamCamillaSenior Marketing ManagerLeeSenior Marketing Manager
PatrickSenior Support Manager
ValerieOperations Manager
BrettFounder & Director
JaymeDirector
NigeDirector
JamesAI account manager, 24/7After you choose
No mystery about what happens next. Here is what we guarantee in writing, then the plan for your first three months.
We start by talking to you about what you sell, who you want to reach and what a good result looks like. If you already advertise on TikTok we review the account; if not, we plan it from scratch around your goal and budget.
We also look at the videos and photos you already have, and tell you plainly what is usable and what would help to film.
Tracking comes first, because we cannot improve what we cannot measure. We install the TikTok Pixel and Events API, then build the campaigns, audiences and first set of ads. You see them before they go live and can give feedback, then we launch.
After launch we collect enough data to decide properly rather than reacting to the first day. Then we start testing: different opening seconds, formats and audiences, one change at a time, retiring what falls flat.
Each month you get a plain-English report and a chance to talk it through. We use it to refresh creative, adjust audiences and move budget to the ads that earn their place. It usually takes a few months of testing before an account settles, and we tell you so up front.
Want to see what each package includes?
TikTok ads agency
A TikTok ads agency for UK businesses that want paid TikTok advertising run properly, without learning Ads Manager themselves.
TikTok is a short-video platform where people spend their time watching a feed of clips, and ads sit in that feed alongside them. Paid TikTok advertising gets your business in front of people who are not searching for you yet, which is a different job from search advertising and needs a different approach.
As a TikTok ads agency we do that one job. We set up the campaigns, build the audiences, test the hooks, track what happens on your website and report it plainly. We do not sell organic content or video production, so nothing on your invoice is there to fill a gap in the service.
The fee is a fixed monthly amount from £145, set by your package and never a share of your ad spend. Ad spend is paid to TikTok direct, notice is 31 days, and you own your ad account and data.
TikTok advertising agency
If you are comparing a TikTok advertising agency, three questions settle most of it.
Ask who owns the ad account, whether the fee is a percentage of your spend, and how much notice you need to give. With us you own the account, the fee is fixed and notice is 31 days.
You also get the same team and tools that run our Google Ads and Facebook accounts: a named account manager from Lite upwards, Mission Control for your results, and James to answer questions day or night. Starter is supported by tickets. Adding another platform to a package costs half the package price. Compare social media ads packages.
TikTok advertising
TikTok advertising covers more than boosting a post. This is the work behind it.
Goals, budgets, ad groups and an account structure you can read, so results are easy to trace to the ads behind them.
Audiences by location, interests and behaviour, your own website visitors and customer lists, and exclusions so you stop paying to reach the wrong people.
Your own posts, or posts from creators you work with, run as ads once the post owner has authorised it, so ads can look like the content around them.
Different openings, lengths and formats tested against each other. We keep what earns attention and retire what stops working.
Tracking on your website so leads and sales are counted, not guessed from views.
A plain-English monthly report on spend, results and next steps.
Already running TikTok ads? We begin with a review of your account: what to keep, what to fix and where the quick wins are. Related services: paid social management, Facebook ads management, Instagram ads management and LinkedIn ads management.
What TikTok ads cost
Two costs: our management fee, and your ad spend. They are separate.
When people ask what TikTok ads cost UK advertisers, they usually mean the ad spend, which you choose and pay to TikTok direct. Our management fee is separate: a fixed monthly amount from £145, set by the package that fits your budget, plus a one-off set up fee that is shown in your quote (£195 on Starter and Lite, free on Standard and Elite).
We will tell you honestly what budget we think is worth starting with, and if TikTok is not the right place for it, we will say so. For an exact price, press Get my tailored quote.
TikTok ads UK
A sensible first step is a free look at what you already have.
If you want TikTok ads in the UK without hiring in-house, start with a free audit or a chat. Tell us what you sell and who buys it, and we will say whether TikTok looks right, what the first campaign would be and which package fits. TikTok ads management with us is monthly rolling, so you are never locked in.
People and AI, together
DPOM has looked after UK businesses since 2011, and your account manager still runs your account. Behind them now is a system we built in-house: tools that turn visitors into enquiries, and James, our AI, watching your account day and night.
An experienced person on our UK team sets your plan, makes the big calls and approves anything you ask for. They can override or undo anything our AI does.
AI does the routine, people decide.
A family business, looking after UK businesses since 2011
Ask him about your results, reports or next step in Mission Control, any time. He checks your tracking every weekday, flags ads that stop the same day and warns you before seasonal dips.
Where we switch him on, he makes routine Google Ads changes. Every change is based on your account's own data, and your account manager can override it.
The marketing that brings the right people to you.
Our own tools for what happens after the click.
Every change James makes is based on data, and a person can always override it.
How we use AI to get you ahead, honestlyTikTok ads FAQs
Our management is a fixed monthly fee based on your package, starting at £145 a month, and never a percentage of your ad spend. Your ad budget is separate and paid to TikTok direct. Press Get my tailored quote for a price for your business.
No, never. The fee is fixed each month, so it does not rise because your budget does.
£195 on Starter and Lite, free on Standard and Elite. It is shown in your quote next to the monthly fee.
No. It is monthly rolling, and you can cancel with 31 days’ notice.
Yes. Each package runs your ads on one platform. An extra social platform added to a package is half the package price.
A TikTok ads agency plans, builds and runs your paid TikTok campaigns for you. At DPOM that means campaign set up, targeting, TikTok Pixel and Events API tracking, Spark Ads, testing hooks and formats, and regular reporting.
No. We manage TikTok ads only. We do not offer organic content, community management or video production.
Spark Ads let you run an existing TikTok post as an ad, either your own or one from a creator, once the post owner has authorised it. We can set them up and test them against other formats.
Not necessarily. We work with the videos and photos you have and advise on what to film next. AI images and AI video clips can help too, with AI video clips an option from £75 a month.
Yes. We install the TikTok Pixel and Events API on your website, so leads, calls and sales are tracked back to the ads that led to them.
Yes. We work inside your own ad account, so your account, audiences and data stay yours, and you keep everything if you leave.
Some accounts see early enquiries within weeks, and most improve as we gather data and test. We are upfront that it usually takes a few months of testing before an account settles.
It depends on who buys from you and what you can show on video. We will tell you plainly, before you spend, if another platform looks like a better use of your budget.
From Lite upwards. Starter is supported by tickets, and every package has James for questions day or night.
Get started
The quickest way is a call. Tell us who you want to reach and what you want from it, and we will tell you honestly what it costs.
Call our UK social media team0115 647 0111
