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Certified Google Partner · 4,000+ UK businesses · 15 years

We are a certified Google Partner.

That badge is earned proof that we run a vetted, certified team Google itself trusts with its advertisers' money. Current qualifications, real spend under management and performance that keeps meeting Google's bar.

4.8 from 395+ reviews

Where do I find this?

Sign in to Google Ads. Your Customer ID is the 10-digit number at the top right, next to your account name, for example 123-456-7890.

No jargon

What being a Google Partner actually means. Earned, not bought.

Plenty of agencies wave a badge around without explaining it. Here is the honest version. Google Partner status is something you have to keep earning, and it is awarded against rules Google sets, not promises an agency makes about itself.

Ongoing certification

What it is
Our specialists sit and pass Google's certification exams.
Why it matters
The qualifications expire on purpose.
More detail

Our specialists sit and pass Google's certification exams, then re-sit them as the platform changes. The qualifications expire on purpose, so a Google Partner team has to stay current rather than coast on what it learned years ago.

Why it matters to you

Why a certified Google Ads agency matters.

When you hand your advertising budget to an agency, you are trusting strangers with money that is meant to bring you customers. The Google Partner badge is one of the few independent signals you have that those strangers know what they are doing.

A status Google controls

Google does not hand it out to anyone who asks. It is a status the company controls, measures and can take away, which is exactly what makes it worth something.

A discipline, not a logo

You will sometimes see agencies treat the badge as a logo to slap in a footer and forget about. We see it differently. Holding Google Partner status is a discipline. It forces our team to keep learning, keep passing exams and keep running accounts to a measurable standard, because the moment we stop doing those things properly, the badge is at risk. That pressure is a good thing for you, because it keeps the people on your account sharp rather than complacent.

What the badge is not

It is not a promise that every campaign will succeed, and it is not a substitute for honest, hands-on management. We will never hide behind a logo. What being a Google Partner gives you is a strong starting point: a team that is genuinely qualified, genuinely current and genuinely accountable to Google's standard, before we have even started on your account.

In plain English

The badge is earned proof, not a sticker you buy. It tells you the people managing your Google Ads are vetted, certified and held to a standard by Google, and that they have to keep clearing that bar to hold on to it.

Certified Google Ads agency

A certified Google Ads agency in the UK.

However you search for it, the meaning is the same: a Google certified agency whose team holds current Google Ads qualifications.

Google Ads certified agency

As a Google Ads certified agency, DPOM is a Google Partner agency: a certified Google Ads partner and Google Ads certified partner you can check against Google's own rules. People who still say Google AdWords certified partner or AdWords certified agency mean the same thing, because Google Ads was called AdWords until 2018.

Google certified partner

A Google certified partner is an agency Google has approved against its own standard. A Google Ads partner that clears that bar year after year has shown it can run real accounts well.

Google Ads agency reviews

Whatever you read about a Google Ads agency, read its reviews too. Ours are public: see the DPOM reviews page for every one.

What our clients say

Rated 4.8 from 395+ reviews.

A Google Partner badge tells you Google trusts us. Our reviews tell you our clients do too. We hold 4.8 from 395+ reviews, independently verified across all review platforms.

Independently verified

Feefo only collects feedback from genuine, verified customers, and every review is published, good or bad. DPOM reviews are there to be read in full.

Transparency guarantee

Every quote sets out timeframes and expectations up front, so you know what you are paying for before you start.

The honest average

We do not hand-pick the kind reviews and bury the rest. The 4.8 figure is the honest average across all of them. We are proud of it, and we are just as keen for you to read the occasional critical review as the glowing ones, because that is what makes the rating trustworthy in the first place.

What our clients say

4.8 from 395+ reviews

Really happy Camilla and Lee. Im a small business in Derby and google ads and seo is something I don't understand but the guys take there time to explain it to me in a way I understand and ultimately, I get more customers which is what counts

Norbert · Feefo, Mar 2025

Camilla and Lee are two of our senior marketing managers.

Read our reviews

Real results for real UK businesses

Certification is the start. Results are the point. These are a snapshot, not the full book, shown as published on each case study page. Every campaign is different, and we will always set realistic expectations rather than promise you a specific number. All case studies

Why DPOM

A Google Partner you can actually talk to.

The badge gets you a certified team. Working with DPOM gets you a certified team that is straight with you, explains things in plain English and does not lock you into anything.

15 years in business

DPOM was formed in 2011. We have managed Google Ads through every major change Google has made, and we are still here, still certified, still learning.

4,000+ UK businesses

We have grown more than 4,000 UK businesses since 2011, from sole traders to established brands. We know what works for small and medium-sized companies.

Certified Google Partner

Vetted, certified and held to Google's standard. Your account is managed by qualified people, not handed to whoever is free that week.

Plain-English reporting

No jargon, no smoke and mirrors. We tell you what we are doing, why we are doing it and what it is actually achieving, in language you can follow.

No long contracts

The majority of our work is month to month. If you ever want to leave, all we ask is 31 days' notice. We earn your business by doing good work, not by tying you down.

Our own in-house tools

Software we built, for your campaigns. An edge most agencies cannot offer.

We build our own software, so your campaigns get an edge most agencies cannot offer. Every Google Ads package also includes DPOM Mission Control, our iPhone app. Tap a tool to see the real screen.

Sentinel Click Fraud Protection

Click fraud protection for your Google Ads.

Sentinel in Mission Control, demo account: every paid click checked, suspicious clicks day by day and why they were flagged

Real screens from Mission Control, shown with our demo account, Tallow & Teasel, an invented shop with sample data.

Who runs your account

A certified team you can talk to. Qualified people, not whoever is free that week.

The specialists on your account are the certified team behind the badge. James, our AI account manager, helps with questions in between and never changes a campaign.

AI assists, people decide. James never changes your campaigns.

Meet the team
  • Camilla, Senior Marketing Manager at DPOMCamillaSenior Marketing Manager
  • Lee, Senior Marketing Manager at DPOMLeeSenior Marketing Manager
  • Patrick, Senior Support Manager at DPOMPatrickSenior Support Manager
  • Valerie, Operations Manager at DPOMValerieOperations Manager
  • Brett Dixon, Founder and Director at DPOMBrettFounder & Director
  • Jayme Dixon, Director at DPOMJaymeDirector
  • Nige, Director at DPOMNigeDirector
  • James, AI account manager at DPOMJamesAI account manager, 24/7

Google Partner FAQs

Your questions, answered honestly.

Google Partner status

Is DPOM a Google Partner?

Yes. DPOM is a certified Google Partner. Our team holds current Google Ads certifications, we manage real advertising spend that meets Google's requirements, and our account performance is measured against Google's standard. We have held Google Partner status for years and have been a digital marketing agency since 2011.

What does Google Partner status require?

Three things, broadly. First, certification: team members have to pass Google Ads exams and keep re-taking them as the platform evolves. Second, spend: a Partner has to actively manage a minimum amount of advertising spend across its accounts. Third, performance: Google measures how well those accounts are run. You only keep the badge by clearing all three on an ongoing basis, which is why it is meaningful rather than decorative.

Are you an elite or top-tier Google Partner?

We will always be straight with you about this. DPOM is a certified Google Partner. We do not claim to sit in any elite or top-tier band that Google reserves for a small percentage of agencies based on its own thresholds, and we never will, because we would rather be honest than oversell. What we do offer is genuine, current Google Partner certification, 15 years of experience and more than 4,000 UK businesses grown, backed by 4.8 from 395+ reviews.

Does being a Google Partner mean my ads will perform better?

It means the people managing your ads are certified, vetted and held to a standard by Google, which removes a lot of risk. It is not a magic guarantee, and we will never pretend results are certain, because Google Ads success depends on your market, budget and goals. What the badge does tell you is that your account is in qualified, up-to-date hands. As a general rule, give Google Ads at least three months to show what it can do.

How long has DPOM been a Google Partner?

DPOM was formed in 2011, originally offering website design and Google Ads before expanding into SEO and social media. We have been a Google Partner for the vast majority of that time, maintaining certification through every major change Google has made to its advertising platform.

Certified Google Ads agencies

What is a certified Google Ads agency?

A certified Google Ads agency is one whose team has passed Google's own qualifications and is held to the standards Google sets for its Partner programme. DPOM is a certified Google Partner. The qualifications expire on purpose, so the team has to stay current rather than coast on older knowledge.

Why should I use a certified Google Ads agency?

A certified Google Ads agency has passed Google's exams and is held to a standard Google controls, measures and can take away. It is not a promise that every campaign will succeed, but it means the team is genuinely qualified and current. DPOM is a certified Google Partner and has grown more than 4,000 UK businesses since 2011.

How do I check if an agency is really Google Ads certified?

Ask which certifications the team currently holds and when they were last renewed. Google Ads qualifications expire on purpose, so a Google Partner team has to stay current rather than coast on what it learned years ago. DPOM is a certified Google Partner, awarded against rules Google sets rather than promises an agency makes about itself.

How do I check if an agency is a certified Google Partner?

Check the Google Partner status itself, because Google awards it against its own rules and can take it away. Certifications expire on purpose, so a genuine Google Partner team has to keep passing exams and running accounts to a measurable standard. DPOM is a certified Google Partner and has been a digital marketing agency since 2011.

How much does a certified Google Ads agency cost?

Google Ads management from DPOM, a certified Google Partner, starts at £145 per month. That covers a Google Ads certified UK team with 15 years of experience, rated 4.8 from 395+ reviews, with fixed pricing and 31 days' notice under our Transparency Guarantee.

Is Google Ads certification worth it?

For anyone hiring an agency, yes. Google Ads certification and Google Partner status are among the few independent signals that a team knows what it is doing. The qualifications expire on purpose, so a certified team has to keep passing exams and stay current rather than coast on what it learned years ago.

Reviews

How many reviews does DPOM have?

DPOM is rated 4.8 from 395+ reviews across all review platforms. Feefo only collects feedback from genuine, verified customers, and every review is published, so the average includes critical reviews as well as glowing ones.

What do DPOM's reviews say?

DPOM is rated 4.8 from 395+ reviews across all review platforms. Feefo only collects feedback from genuine, verified customers, and every review is published, good or bad. DPOM has been a digital marketing agency since 2011. You can read our reviews in full.

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