The DPOM Digital Marketing Blog
August 1, 2020
As shocking as it may seem, there are still some leading brands who don’t sell their products online. Although they may have a website, it’s impossible to purchase from them unless you visit one of their physical stores.
July 24, 2020
As one of the longest-running, most popular social networks, it’s no surprise that Facebook is always thinking of new ways to keep people connected and to drive business. Here are some of the new updates that have been in focus over the last few weeks. Facebook and Instagram Shops While this is not a new feature for many, […]
July 17, 2020
So your Google account is live and has been running for a while now. Things are going well, enquiry numbers are up and you’re looking to invest more money into the campaigns as a result but before you do that you need to establish whether or not you’re wasting spend anywhere in your campaigns at the moment. Maybe you’re spending […]
July 10, 2020
For years, Google has always been the one that springs to mind when you have a question that needs answering or you’re looking for a product/service. However, everyone seems to forget about, or just simply ignore, Bing. So, let’s take a fair look at both search engines…
July 3, 2020
When you think about Marketing and Social Media Advertising, LinkedIn may be a platform that skips your mind. Often when you start to look into Social Media Advertising, the giant that is Facebook will be your go-to. However, for many businesses, LinkedIn is where you should be investing your money. What types of businesses should invest in LinkedIn Advertising […]
June 3, 2020
The world is changing, and so is the way that businesses market their products. I am sure that you’ve heard the term “Influencer Marketing” once or twice by now and I expect that you’ll be hearing it more and more as we move into the future. While Influencer Marketing is not new to marketers, many businesses are not familiar with […]
May 1, 2020
More and more people are reaching out to Google to ask them what they are planning to do to help small and medium businesses and, finally, Google have answered!
April 17, 2020
As an online business, it is vital to ensure that you are tracking all forms of leads. Whether that be a form submission on your website or a phone call. Overlooking call tracking can be damaging to your account as missing out on a type of conversion discredits the data that you have in front of you. So, now that […]
April 1, 2020
Make no mistake, we are at war! We are fighting an invisible enemy that can and does strike at any time. The only way to beat it is to follow the guidelines and starve it out because we will win this battle of attrition. When Will Your Business Recover? That’s all very well but what are your plans for […]