The Facebook advertising platform has grown and expanded over the past few years so much so that businesses of all sizes and industries are now using it to their advantage! As a result, Facebook developed the Facebook Pixel allowing businesses to gain data and insight into their audience without having to be ‘tech-savvy’.
I know what you’re expecting–a blog post that’s a long-winded ‘yes, your business needs PR’. And, boy, are you going to get it. But first, what is PR, other than an industry that so ruffled Michael Winner’s feathers he once described it as a line of work for the family idiot? This particular family idiot gets press coverage for small […]
Google Ads accounts are very complex and there are a huge range of factors that can affect the performance of an advertisers campaign. If your Google Ads account is not delivering the results that you’re looking for, you may be making some of the most common mistakes which can easily be rectified.
On logging into Google Ads this morning (2nd May) chance are, you’ll see a yellow banner that warns: Reporting Issue – Google Ads reporting for April 30 and May 1 (Pacific Time) is incorrect. We will update this message when the issue is resolved and the data is corrected. At the time of writing, the specific nature of […]
Love them or hate them, hashtags are commonly used throughout all social media platforms and are a great tool to help get your social media posts seen by a wider audience online. What Is a Hashtag? A hashtag is a type of metadata used on social media networks including Twitter which allows users to apply dynamic, user-generated tagging into their […]
Nottingham – you’d be missing out to not invest here! This is a city that has a whole lot going for it, from its business districts and thriving economy, through to its cultural attractions and quality of life. Here are eight reasons why, if you’re starting a business, you should invest in Nottingham:
Trying to wrap your head around Social Media? We understand that it can be quite overwhelming for businesses that are just starting out. That’s why we’ve put together this guide to help you set up your Social Media accounts! Continue reading to find out more!
Every Google Ads account needs to have ads, landing pages, audiences, keywords and other areas tested regularly. This is called split testing or A/B testing. This helps you to evaluate your campaigns with some slight changes to determine the performance of particular metrics.